WASHINGTON, Jan. 30, 2013 (GLOBE NEWSWIRE) -- The United States Hispanic Chamber of Commerce (USHCC) today announced the Honorary Co-chairs of its upcoming 23rd Annual Legislative Summit, slated for March 18-20, 2013, at the Capital Hilton in Washington, DC. The annual event – a forum to address legislative and policy issues important to the growth and expansion of America's small business community – will be chaired by Rudy Beserra, Vice President of Latin Affairs for The Coca Cola Company, and Alex López Negrete, President & CEO of López Negrete Communications, Inc.
"The USHCC is thrilled to have Mr. Rudy Beserra and Mr. Alex López Negrete serve as Honorary Co-chairs of this year's Legislative Summit," said USHCC President & CEO Javier Palomarez. "The Legislative Summit is one of the USHCC's signature events, so it is fitting to have it chaired by two of the Hispanic business community's most prominent leaders."
As Vice President of Latin Affairs, Mr. Beserra bridges the relationship between Coca Cola and hundreds of Latino organizations and business nationwide. He served as Special Assistant to President Reagan for Latino and small business affairs, and has been a career-long advocate for policies that strengthen the economic contributions of Hispanics across the U.S.
Since its founding, Mr. Alex López Negrete has grown López Negrete Communications to be one of the country's premier Hispanic marketing agencies. Based in Houston, TX, the firm executes innovative Hispanic advertising and communications for a wide range of industry leaders. Companies that López Negrete Communications has helped to penetrate the Hispanic segment include Wal-Mart Stores, Microsoft Corporation, MillerCoors, and Bank of America.
"These two individuals will bring decades of experience to bear in driving the success of the USHCC's 23rd Annual Legislative Summit," said USHCC Chairman of the Board Marc Rodriguez. "Mr. Beserra and Mr. López Negrete represent the best and brightest of America's Hispanic business community, and we know their contributions will help the USHCC ensure attendance at the Legislative Summit is a profitable investment for our community."
The USHCC Annual Legislative Summit is attended each year by hundreds of chamber executives, Hispanic business owners, Fortune 500 corporate representatives and leaders in federal and state government. The Summit features several meal events, receptions, workshops and Congressional meetings focused on pertinent issues facing American small businesses.
Register for the USHCC 2013 Legislative Summit at www.ushcc.com/legislative.
About the United States Hispanic Chamber of Commerce
Founded in 1979, the USHCC actively promotes the economic growth and development of Hispanic entrepreneurs and represents the interests of over 3 million Hispanic-owned businesses across the United States that contribute in excess of $465 billion to the American economy each year. It also serves as the umbrella organization for more than 200 local Hispanic chambers and business associations in the United States and Puerto Rico. For more information, visit www.ushcc.com.