New York, Nov. 14, 2013 (GLOBE NEWSWIRE) -- Today, Likeable Local launched the first comprehensive social media marketing platform for Jewelers, Likeable Jewelers, in conjunction with Jewelers of America. Likeable Jewelers is a software suite that makes social media easy and effective. Likeable Jewelers develops and distributes entertaining and educational content for Facebook and Twitter, engages future and current customers, targets friends of customers through social advertising, and uses Facebook applications to drive leads. Likeable Jewelers also has an analytics suite to give small businesses valuable feedback about their social media activity.
Likeable Jewelers follows the successful launch of Likeable Dentists, Likeable Florists, and Likeable Dry Cleaners -social media platforms for small business owners created by Likeable Local Founder and CEO, Dave Kerpen.
"Jewelers, like all small businesses, are looking to grow their business through social media," says Kerpen. "Likeable Jewelers is the easiest and most effective way to give customers the best strategies and tactics in the market. I'm thrilled to be able to offer this to jewelers just in time for the holiday shopping season."
Kerpen leads the sales and marketing team out of New York City. Kerpen previously cofounded and served as CEO for Likeable Media, a twice-ranked-INC 500 social media marketing agency, and is the New York Times bestselling author of Likeable Social Media, Likeable Business and Likeable Leadership.
"The launch of Likeable Jewelers marks the next step in connecting with small businesses on a completely different and higher level," said Likeable Local CTO, Hugh Morgenbesser. Morgenbesser leads the Likeable product team in Portland, Maine.
Likeable Jewelers is proud to partner with Jewelers of America. Jewelers of America is the national trade association for businesses serving the fine jewelry retail marketplace. Since 1906, Jewelers of America had been advancing the fine jewelry industry through advocacy in public, government and industry affairs; and have been the leader in the development of high ethical, social and environmental standards among the retail jewelry trade.
"Social media is an increasingly essential part of our members' marketing programs. By partnering with Likeable Jewelers, we are able to provide an easy to use platform that helps them increase their brand's social media presence," says Jewelers of America President & CEO David J. Bonaparte.