Jones & Bartlett Learning Selects Smart Sparrow's Adaptive eLearning Platform

Smart Sparrow's Solution Built for Educators


SAN FRANCISCO, CA--(Marketwired - May 6, 2014) - Jones & Bartlett Learning, an Ascend Learning company, and a world-leading provider of instructional, assessment, and learning-performance management solutions for the secondary, post-secondary, and professional markets, today announced a partnership with leading adaptive eLearning technology company, Smart Sparrow.

Jones & Bartlett Learning selected Smart Sparrow for its strong educator focus and broad feature set of its adaptive eLearning platform. The unique simulation-based teaching capability that will enable the creation of adaptive 'learning by doing' experiences was of particular importance, as well as the rich data analytics capabilities of the platform.

"The education market is in a transformational period, not just in the way content is consumed on the myriad technologies available to users today but in how learners navigate and retain information," said Ed Moura, Executive Vice President and Chief Product Officer of Jones & Bartlett Learning. "There is a growing demand for adaptive learning solutions in our markets and we want to be able to enrich our content for these emerging educational contexts. Smart Sparrow's platform and services met our criteria, allowing us to add value to our content for students and educators alike."

After a thorough search, Jones & Bartlett Learning chose Smart Sparrow based on the innovative features designed specifically for the key Jones & Bartlett Learning disciplines. "By implementing the Smart Sparrow platform, Jones & Bartlett Learning is supporting students' transition from traditional textbook based learning to digital learning, allowing us to reach an ever growing audience of native digital learners while providing a personalized and adaptive learning experience that is unique to each individual student," said James Homer, President of Jones & Bartlett Learning.

"We are very pleased to have Jones & Bartlett Learning using Smart Sparrow to bring learning outside of the standard textbook," said Dr. Dror Ben-Naim, CEO of Smart Sparrow. "Online coursework is becoming increasingly popular, but educators are frustrated that they have little ability to adjust content and materials to their particular teaching goals. We have built a solution to help professors teach smarter. Jones & Bartlett Learning shares our mission to empower educators, and we look forward to the partnership."

About Smart Sparrow
Smart Sparrow is an adaptive eLearning platform that lets anyone create rich, interactive and adaptive learning experiences. Smart Sparrow was founded in 2011 by Dr. Dror Ben-Naim who led a research group in the field of Intelligent Tutoring Systems and Educational Data Mining at the University of New South Wales in Sydney, Australia. Smart Sparrow's mission is to empower teachers to make the world smarter. For more information please visit: www.smartsparrow.com.

About Jones & Bartlett Learning
Jones & Bartlett Learning, a division of Ascend Learning, is a world-leading provider of instructional, assessment and learning-performance management solutions for the secondary, post-secondary, and professional markets. Across a broad spectrum of fields ranging from medicine and emergency services to computer information systems, our educational technology applications and instructional assessment and performance-management solutions are revolutionizing how instructors teach and how students and professionals learn. With the most up-to-date, authoritative content available from academia and industry thought-leaders, Jones & Bartlett Learning is leading the way for educators, students and professionals to discover new educational and professional skill-development opportunities -- enabling personalized learning, anytime, anywhere. For more information, please visit www.jblearning.com.

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Media Contacts
Jenna Richard
(415) 593-1811