MIAMI, July 9, 2014 (GLOBE NEWSWIRE) -- Hispanicize 2015, the nation's largest annual Latino trends, newsmakers and marketing event, and its sister company the Latina Mom Bloggers network today announced the launch of the Tecla Awards for excellence in Latino blogging, micro-blogging and social media marketing.
A photo accompanying this release is available at http://www.globenewswire.com/newsroom/prs/?pkgid=26404
"These prestigious awards will showcase the increasingly sophisticated and impressive work that Latino bloggers, micro bloggers, journalists, brands and agencies are executing in the digital multicultural space," said Manny Ruiz, founder and creative director of the Hispanicize event. (See the official recap for Hispanicize 2014 here: http://youtu.be/AYizCcZ0D0k).
"The Tecla Awards will unite and celebrate the entire industry of Latino social media and digital marketing at a time when a growing number of brands and agencies are heavily seeking to work with bloggers, micro-bloggers and other content creators," said Piera Jolly, Co-CEO of the Latina Mom Bloggers network that features nearly 1,000 lifestyle, mom, tech, travel, male and other Latino bloggers.
In tandem with the most advanced blogging and social media courses ever offered at the Hispanicize event, the Tecla Awards program will serve as a major catalyst for professionalizing blogging and the industry of Hispanic and multicultural social media.
NOMINATIONS AND AWARDS PROCESS
Conducted in alliance with iBlog Magazine (iBlogMagazine.com), the blogging industry's premier trade media outlet, the inaugural Tecla Awards will feature 25 award categories, 20 focused on Latino bloggers and micro-blogging and five devoted to multicultural marketing agencies and brands. The word Tecla in Spanish stands for an individual key on a keyboard.
The nominations process for the Tecla Awards officially commences August 1 and ends November 30. Except for two categories specific to Spanish-language content creation, all nominations will be treated equal regardless of language.
The Tecla Awards gala will kick off Hispanicize 2015 Week on March 16, 2015, the first day of the annual Latino trends event that will take place in Miami's InterContinental Hotel, March 16-20. To underscore the importance of March 16 for bloggers, the Hispanicize event is also hosting its second annual Latino Blogger and Journalist Pre-Treat earlier in the day of March 16.
AWARDS PROCESS AND CATEGORIES
To ensure the integrity of the awards program process, a prestigious panel of 30 judges consisting of 10 top bloggers, 10 top brand marketers and 10 top marketing agencies will select all the winners. Partners of the Hispanicize brand of companies and individuals from other blogger content marketing networks themselves will not be eligible to win any of the awards but the brands and/or agencies who work with them will not be excluded from submitting entries.
The blogging, social media and marketing award categories are:
Best Latina Fashion/Beauty Blogger
Best Latino Parenting Blogger
Best Latino Food Blogger
Best Latino Sports/Fitness Blogger
Best Latino Technology Blogger
Best Latino Travel Blogger
Best Latino Entertainment Blogger
Best Political Blogger
Best Latino Business or Finance Blogger
Best Latino Cultural News Web Site
Best Use of Instagram for Social Media Marketing
Best Latino on YouTube
Best Latino on Vine or Instagram Video
Best Latina on Twitter
Best Latino on Twitter
Best Spanish-language Blogger
Best Spanish-language Vlogger
Best Latino Pinterester
Most Creative Sponsored Blog Post
Most Creative Sponsored Vlog Post
Most Creative Sponsored Vine or Instagram Video Post
Best Latino Facebook Fan Page Community
Best Non Profit or Cause-related Marketing Campaign of the Year
Best Social Media Marketing Campaign of the Year
Best Latino Celebrity in Social Media
ABOUT THE TECLA AWARDS
Named after the Spanish-language word for an individual key on a keyboard, the Tecla Awards recognize excellence in Latino blogging, micro-blogging and social media marketing.
The Tecla Awards will be held annually at the Hispanicize event. The awards feature 25 categories, 20 focused on Latino bloggers and micro-blogging and five devoted to multicultural marketing agencies and brands.
ABOUT HISPANICIZE 2015
Now in its sixth year, Hispanicize 2015 Week (www.HispanicizeEvent.com) (#Hispz15), is the iconic, largest annual event for Latino trendsetters and newsmakers in journalism, blogging, marketing, entertainment and tech entrepreneurship. A production of the Hispanicize companies that include the Latina Mom Bloggers network, Being Latino, Hispanicize Wire and the Hispanic PR Blog, Hispanicize 2015 is expected to gather more than 2,100 of the nation's most influential Latino professionals from the industries of blogging, journalism, music, marketing, film and business over five days. The event will take place in downtown Miami March 16-20, 2015.
The Hispanicize event is a launch pad for creative endeavors, new products, technologies, marketing campaigns, films, books and more targeting Latinos in the U.S. and/or Puerto Rico.
Hispanicize 2015 is a partnership of the Hispanic Public Relations Association (HPRA), Hispanicize and the Public Relations Society of America (PRSA).
ABOUT LATINA MOM BLOGGERS
Latina Mom Bloggers is one of the largest blogger networks of Hispanic social media influencers with nearly 1,000 vetted members.
Latina Mom Bloggers is a 100% Latino-owned social media-marketing platform that connects Latina bloggers and social media influencers with brands via meaningful and culturally relevant campaigns that produce measurable results for clients.
Latina Mom Bloggers is part of the Hispanicize platform of companies that include the annual Hispanicize event, Being Latino, Hispanicize Wire and the Hispanic PR Blog.
For more information on Latina Mom Bloggers, visit http://www.latinamombloggers.com/.
The photo is also available via AP PhotoExpress.