RedPort International Launches New Website

MADISON, WI--(Marketwired - Oct 8, 2014) - RedPort International, a consulting and customer analytics firm that specializes in building exceptional financial-services institutions, has launched a new website to more adequately reflect its growth, its evolution, the expansion of its services, and the introduction of its proprietary analytics platforms.

"Our recent growth -- in terms of size, scope, offerings, geographic reach, and especially technology -- wasn't effectively reflected in our online presence," said Steve Hodgson, a founder and Managing Partner of RedPort. "Our new site makes it much more apparent who we are, what we do, how we do it, and for whom. It also gives a clear indication of the ways in which we're applying our consulting experience and expertise to the development of industry-specific analytics capabilities for our clients."

RedPort's service offerings help provide:

• Customer-centricity to ensure focus on the right customers and aligning sales, marketing, and product management practices to meet their needs
• Analytical proficiency to ensure the expertise and the infrastructure to create the right metrics, measure results, and mine data to continually improve performance
• Strategic alignment to ensure an operating model that profitably, compliantly, and prudently executes business strategies and meaningfully fulfills value propositions.

RedPort also offers two proprietary analytics platforms:

• SmartInsurer provides customer-centric, data-driven insights that allow insurers to write more business, more profitably. SmartInsurer interfaces with core processing and transactional systems -- as well as with third-party sources -- and uses data on customers, markets, products, policies, claims, distribution channels, and financial performance to generate a 360-degree view of the business and the actionable insights to improve results.
• SmartBanker delivers sophisticated insights quickly to mid-sized banks, credit unions, and consumer-lending organizations. It integrates and analyzes data on customers, markets, products, sales, service, and financial performance to provide a 360-degree view of customer behavior and profitability, deeper understanding of business results, and the insights and propensity models to optimize customer value and profitability.

About RedPort
RedPort specializes in building exceptional financial-services institutions, including banks, insurers, lenders, and credit unions. Our team members have hands-on experience as consultants and C-level executives, bringing deep knowledge gained from working with leading companies in North America, Europe, Asia, and South America to create market-winning growth strategies, perform corporate restructures, and turn around lagging businesses. For more information, please visit www.redportint.com.