"FUN TAIPEI Cafe" Individual Travel Fair Welcomes Malaysians to Experience Taipei City's Tourist Enticements and Muslim-Friendly Environment

TAIPEI,TAIWAN--(Marketwired - Jun 26, 2015) - The Taipei City Government's Department of Information and Tourism (DOIT) held the kickoff ceremony for its "FUN TAIPEI Cafe" Individual Travel Fair on June 25^th at the 1 Utama Shopping Centre in Kuala Lumpur. Over the next three days (June 26^th-28^th ), DOIT is promoting Taipei City's wide-ranging opportunities for individual tourism to Malaysian travelers at 1 Utama through its "2015 FUN TAIPEI CAFÉ - Afternoon Tea in Taipei @ 1 Utama" activity. China Airlines, Air Asia, and seven travel agencies are making good use of this event to offer promotional discounts and exclusive deals to individual travelers from Malaysia. This event will also be the first ever to highlight Taipei's many enticements for Muslim travelers, including Muslim-friendly hotels, Halal-certified restaurants, and selected cultural sites and attractions. Taipei City is pleased to extend a warm hand of friendship to all Malaysians, along with a sincere invitation to come enjoy Taipei's friendly and convenient travel environment, many unique charms, and world-famous culinary landscape.

DOIT's partnership with top airlines, hotels, and travel agencies for this year's FUN TAIPEI Café fair plugs Malaysian travelers directly into great deals and insider itineraries. Fair organizers are promoting 4 distinctive general itineraries, plus an itinerary that has been tailored especially for Muslim vacationers, with exclusive deals worth up to 30% off the retail price of trips lasting 3 days or more. Additionally, travel-fair visitors can pick up a gift packet that includes a coupon booklet with discounts valued at a total of RM4,500 (NT$45,000) on a great selection of products and services, a limited-edition EasyCard, and a commemorative travel pouch. Also, exclusive to FUN TAIPEI, the organizers have brought a number of Taipei's signature high-end retailers to Malaysia, such as Sugar & Spice (famous for nougat candies and crispy sesame flat rolls), Smith & Hsu (trendsetting teahouse), and O'Ringo (quality handmade leather shoes), as well as a Lego scale model of Taipei City's landmark Miramar Ferris Wheel. This special gift is launching on June 26^th and from this travel fair until the end of November, there are totally 10,000 packs with free & easy packages on sale in Malaysia.

The 2015 FUN TAIPEI CAFÉ - Afternoon Tea in Taipei @ 1 Utama event is open to the public at 1 Utama Shopping Centre for three days, June 26^th-28^th. Everyone is welcome to take advantage of the huge discounts and exclusive incentive offers for individual travel bookings being offered on-site. The first 30 customers on each of the three days will receive a super-value travel goodie bag filled with over RM100 worth of free gifts. Furthermore, everyone who books a trip to Taipei during the event is eligible to enter a lucky draw, with the chance to win free round-trip tickets from KL to Taipei!

The three-day event at 1 Utama is designed to give everyone a tempting taste of Taipei City's enticements. Join in one or more of the various DIY activities, including gift-card making, papercutting, painting, and lessons on how to make Kuo Yuan Ye's famous green mung-bean cakes. Adding to the excitement, the Taipei street-performance group Handpat will stage two of their energetic musical performances each day. Those wanting to sample Taipei's culinary flavors should arrange to attend the Taipei Culinary Xchange, featuring popular Taipei treats like pearl milk tea, nougat soft candies, Kuo Yuan Ye green mung-bean cakes, Maokong tea candies, and the Sunmerry Pineapple Pie. Clip the coupon in the June 21^st edition of the Sin Chew Daily or the June 25^th edition of The Star, or "like" FUN TAIPEI in Malaysia Facebook page, to earn a free glass of pearl milk tea during the event (150 free servings daily).

DOIT Senior Specialist Yung-hwa Shen states that to encourage more Muslim friends to visit Taipei, the department recently invited Malaysian actress Yana Samsudin and her husband, director Fadzil Zahari, to visit Taipei to film episodes of the Astro travel program Romantika. Program contents highlight the Muslim-friendly aspects of Taipei tourism, introducing DOIT's travel itinerary recommendations for Muslims as well as the comprehensive list of Muslim-friendly accommodations and Halal-certified restaurants that is has prepared to help ensure that Muslim families fully enjoy their stay. The Romantika episodes filmed in Taipei are scheduled for broadcast in July.

For more information and updates on the FUN TAIPEI Café Individual Travel Fair being held at the 1 Utama Shopping Centre, please visit Taipei City's official travel website: http://www.travel.taipei/