LiveWire Ergogenics Announces Athlete Sponsorship and Brand Ambassador Programs

YORBA LINDA, CA--(Marketwired - Sep 23, 2015) -  LiveWire Ergogenics, Inc (OTC PINK: LVVV), a performance nutrition company, announced today that the company is accepting applications from athletes to represent LiveWire Energy at sporting events and students to represent the brand on college campuses.

LiveWire Ergogenics is focused on discovering, developing and commercializing innovative nutraceuticals from its proprietary soft-chew matrix. The Company's innovative products are geared toward enhancing physical performance and improving overall health and wellness.

"We encourage athletes at all levels to apply, as well as students on any size campus. The LiveWire energy chew helps athletes with energy and endurance, and students with critical thinking and problem solving," states Bill Hodson CEO of LiveWire Ergogenics.

Applications are available online, and selections to the LiveWire team will be announced early December:

• Athletes will wear the LiveWire brand during competitions and provide product samples, stickers and promotional materials to fellow competitors and fans
• Brand ambassadors will provide product samples on campus and deliver company promotional items and bulk-supplies of LiveWire Energy to fraternities and sororities for those all-nighter weekend "study sessions"

"There is nobody better suited to lend their voice and give testament to the effectiveness of an energy product than the individuals who have the most to lose if they feel fatigued. LiveWire will choose individuals that not only provide excellent exposure for the brand, but also represent our brand with convincing enthusiasm," Hodson added.

To view more about these programs, please visit YouTube: https://www.youtube.com/user/LiveWireEnergyChews

About LiveWire Ergogenics, Inc.

Livewire Ergogenics Inc. (LVVV), through its wholly owned subsidiary LiveWire MC2, produces and markets value added nutritional dietary supplements in the form of a soft chew, targeting the amateur and professional athlete, the health conscience consumer, and the active lifestyle culture. The LiveWire Energy Chew is an example of meeting consumer demand for a boost of vigor and energy, while offering a low sugar, convenient, portable alternative to a bulky packaged beverage. All products are available for purchase at thousands of retail outlets nationwide and online at: htttp://www.livewireenergy.com

FOOD AND DRUG ADMINISTRATION (FDA) DISCLOSURE
These statements have not been evaluated by the FDA and are not intended to diagnose, treat or cure any disease.

FORWARD-LOOKING DISCLAIMER
To the extent that statements in this press release are not strictly historical, including statements as to revenue projections, business strategy, outlook, objectives, future milestones, plans, intentions, goals, future financial conditions, future collaboration agreements, the success of the Company's development, events conditioned on stockholder or other approval, or otherwise as to future events, such statements are forward-looking, and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The forward-looking statements contained in this release are subject to certain risks and uncertainties that could cause actual results to differ materially from the statements made.