The Lubrizol Corporation
29400 Lakeland Boulevard, Wickliffe, Ohio 44092-2298
News Release
Lubrizol Introduces New Personal Care Solutions at California Supplier's Day
CLEVELAND, October 13, 2015 - The Lubrizol Corporation announces it will introduce several new solutions for personal care products at the 2015 California Supplier's Day sponsored by the California Chapter of the Society of Cosmetics Chemists on October 14 through 15 in Long Beach, California.
Attendees visiting Lubrizol Booth #412 will discover new formulation opportunities in skin care that feature luxurious rich textures and provide improved product performance in a variety of applications. Lubrizol's sun care solutions are designed to provide flexibility of use even in the most challenging formulations as well as superior product performance from their line of emulsifiers and rheology modifiers to sunscreen solubilizers and sensorial effect technologies.
Lubrizol also introduces AvalureTM Flex-6 Polymer, a new multi-benefit solution for the sun care and skin care markets, that delivers benefits such as low pH compatibility and electrolyte-resistant stabilization required for formulating today's high performance beauty products.
In Hair Care, Lubrizol is featuring new Hair Repair and Color Protection Solutions to treat damaged hair from root to tip. These solutions are applicable for different hair types with varying degrees of damage such as bleaching and mechanical stress from regular grooming practices.
In Bath & Shower, visitors will discover Lubrizol's new selection of personal cleansing product solutions that deliver a rich luxurious sensory experience. With conditioning polymers and esters, formulators can enhance the foam aesthetics and sensory of cleansing formulations, delivering the products consumers desire.
To learn more about these products and solutions, visit www.lubrizol.com/personalcare.
About Lubrizol Personal and Home Care
We develop, manufacture and market a broad range of specialty chemicals for skin care, hair care, bath and shower, surface care and fabric care. Our innovative ingredients and additives modify physical properties, enhance functional performance and deliver aesthetic benefits to drive key consumer product claims. The addition of Active Organics' botanical extracts and Lipotec's peptide-based active cosmetic ingredients strategically expands our product portfolio and builds upon our current capabilities, formulations expertise and global manufacturing footprint to take innovation to the next level. We are persistently committed to providing you with powerful, proven solutions so you can formulate with confidence(TM).
About The Lubrizol Corporation
The Lubrizol Corporation, a Berkshire Hathaway company, is a technology-driven global company that combines complex, specialty chemicals to optimize the quality, performance and value of customers' products while reducing their environmental impact. It produces and supplies technologies to customers in the global transportation, industrial and consumer markets. These technologies include lubricant additives for engine oils, driveline and other transportation-related fluids, industrial lubricants, as well as additives for gasoline and diesel fuel. In addition, Lubrizol makes ingredients and additives for home care and personal care products and pharmaceuticals, and specialty materials, including plastics technology and performance coatings in the form of specialty resins and additives. Our products for the oilfield market include technologies for exploration, production and transportation.
With headquarters in Wickliffe, Ohio, Lubrizol owns and operates manufacturing facilities in 17 countries, as well as sales and technical offices around the world. Founded in 1928, Lubrizol has approximately 9,000 employees worldwide. Revenues for 2014 were $7 billion. For more information, visit Lubrizol.com.
Media Contact
Lee Roberts
216 447 6117
Website: www.lubrizol.com
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