VANCOUVER, BC--(Marketwired - March 29, 2016) - INDOCHINO™, the global retail pioneer in made to measure menswear, today launched its Summer 2016 Collection; a tailored take on the relaxed nature of the season with bright pops of color and unexpected patterns in lightweight fabrics. INDOCHINO's largest and boldest collection to date, Summer 2016 is designed to make it easy for men around the world to suit up in style and easily transition from work to play this summer.
"For summer, we created a dynamic and diverse collection that reflects the season's playfulness. From vibrant jewel tones to fun prints and vintage motifs to a broad range of micropatterns and neutral colors, we have fabrics to suit any occasion or taste," said Tom Kearnan, INDOCHINO's Director of Fashion. "We've also significantly increased the depth of our blue fabrics, which has become the signature suiting color for sartorial gentlemen everywhere."
The Summer 2016 Collection is a versatile ensemble of suits, shirts and separates, representing the latest colors and patterns in a variety of summer fabrics, including cotton, linen and wool-linen as well as lighter weight wool. An extensive range of patterned silk ties and pocket squares complete the collection.
The inspiration of the Summer 2016 Collection were three themes designed to perfectly reflect the season's relaxed and colorful spirit:
■ Island Life
Inspired by the mid-century style of Cuba, island life enhances the traditional by incorporating bolder, brighter and bigger prints, fun patterns, and softer, washed out colors into a selection of suits and shirts. Island life is a relaxed vision of life -- it's about the ease of dressing whilst looking fashionable.
■ New Nautical
The new nautical brings a boldness to the collection with vibrant cotton suits in emerald, burgundy and lake blue shades, and brightly patterned shirts. The lighter-weight fabrics work perfectly as a suit or playfully deconstruct into separates.
■ World Traveler
The world traveler is a look for everyone. Summer neutrals, fresh colors and fun micropatterns will thrive in any setting, ensuring that any man can easily transition between his professional and personal life.
Recently announcing the acquisition of a $30M USD investment from Dayang Group, INDOCHINO is on track to inject slim and super slim fits to the company's existing modern fit, triple suit and shirt fabric selection and quadruple customizations, offering a greater choice for its customers, both in color, style and price.
"I'm proud to say that this is INDOCHINO's biggest and best collection to date," said Drew Green, CEO of INDOCHINO. "And it's only going to get better as we continue to significantly expand our fabrics into what will likely be the largest selection of suits that any brand has ever seen. Adding increased customizations and more silhouette choices will further guarantee that every man can have his look, his way."
Suits from the collection start from $499 USD and shirts from $129 USD. Customers can order online, via mobile devices or visit any one of INDOCHINO's seven showroom locations in New York, Beverly Hills, San Francisco, Boston, Philadelphia, Toronto and Vancouver.
To browse the collection, visit www.indochino.com/collection/summer-2016.
ABOUT INDOCHINO
Founded in 2007, Vancouver-based apparel brand INDOCHINO is at the forefront of revolutionizing men's fashion. By combining luxury fabrics, perfect fit and customized style, INDOCHINO creates one-of-a-kind suits that are a reflection of who you are and how you feel. Since its inception, INDOCHINO has grown from the first online business to provide custom tailored suits into one of the largest made-to-measure menswear brands in the market.
Through a seamless multi-channel approach to the customer experience, men are easily able to order high-quality, attainably priced made-to-measure suits and shirts plus accessories online, via mobile devices, or in-person at INDOCHINO's showrooms in New York, Beverly Hills, San Francisco, Boston, Philadelphia, Toronto and Vancouver.
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Contact Information:
For all media enquiries, please contact:
Sarah Mayer
sarah.mayer@indochino.com
