Alkaline Water Co. Advises of New 2016 Prime Equity Research Report

SCOTTSDALE, AZ--(Marketwired - Apr 28, 2016) - The Alkaline Water Company Inc. (OTCQB: WTER) (the "Company"), developers of an innovative state of the art proprietary electrolysis beverage process packaged and sold in 500ml, 700ml, 1-liter, 3-liter and 1-gallon sizes under the trade name Alkaline88, is pleased to announce that Prime Equity Research, LLC's Vitalie Eremia, CFA analyst has recently released updated 2016 coverage regarding The Alkaline Water Company Inc. (WTER).

For free access to the report and information on Prime Equity Research, LLC please visit the Company's website. Interested parties may obtain the report at http://bit.ly/1SKTU1E.

Prime Equity Research, LLC (www.primeequityresearchllc.com) advises investors to exercise a reasonable degree of due diligence before trading in the equities of any public company, including carefully reading entire analyst reports and report disclosures, and then only in conjunction with advice from a registered financial advisor or broker. Prime Equity Research further advises that any analyst rating, target valuation, price target or opinion should be considered merely a portion of an investor's total investigative process. For a full list of disclaimers and disclosures please visit The Alkaline Water Company, Inc. (OTCQB: WTER).

About The Alkaline Water Company Inc. (OTCQB: WTER):
The Alkaline Water Company Inc. has developed an innovative, state of the art, proprietary electrolysis process that produces healthy alkaline water for a balanced lifestyle. The company is focused on the business of distributing and marketing the retail sale of its cost-effective packaged Alkaline88 water beverage products. The Alkaline Water Company Inc. is currently in the midst of a national mass-market expansion program and is available for consumer sales at major retail locations across the United States. Learn more about The Alkaline Water Company Inc. by visiting: www.thealkalinewaterco.com.

About Alkaline88:
Alkaline88 is a premier bottled alkaline drinking water with an 8.8-pH balance. Enhanced with trace minerals and electrolytes, the product offers consumers the unique opportunity to purchase alkaline water in conveniently packaged 500ml, 700ml, and 1-liter, 3-liter and 1-gallon sizes. Learn more about the science of Alkaline88 at www.alkaline88.com.

Notice Regarding Forward-Looking Statements
Statements in this press release may be "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Words such as "optimizing," "potential," "anticipate," "goal," "intend" and similar expressions, as they relate to the company or its management, identify forward-looking statements. These statements are based on current expectations, estimates and projections about the company's business based, in part, on assumptions made by management. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Actual outcomes and results may, and probably will, differ materially from what is expressed or forecasted in such forward-looking statements due to numerous factors, including those described above and those risks discussed from time to time in Alkaline Water Company Inc., Inc. filings with the Securities and Exchange Commission. The company notes that the numbers contained in this release are unaudited, and are made in good faith and based on all the financial information available to the company today. Further, past financial business, operations and stock performance are not necessarily indicative of the company's future performance. The opinions expressed in the research report are the analyst's personal views about the company. Definitions of ratings are available to the public and to the analysts. No rating is to be issued that is labeled a recommendation. No analyst may recommend the purchase or the sale of any equity. The analyst is responsible only to the public and this report is not a service to the company. The report is for information purposes and is not intended as an offering or a solicitation to buy or sell the securities mentioned above. Neither the analyst nor Prime Equity Research owns any equity or debt securities in the analyzed company. Analysts are independent contractors and not employed by Prime Equity Research. The analyst is paid in advance to ensure independent and objective opinions are rendered without conflict. Alkaline Water Company Inc., Inc. paid Prime Equity Research $30,500 for independent equity coverage. The following is from the Final Report of the SEC Advisory Committee on Smaller Public Companies, adopted February 21, 2006:www.sec.gov/info/smallbus/acspc/acspc-finalreport.pdf "In order to address the need for more independent research for smaller public companies, [the U.S. Securities and Exchange Advisory Committee on Smaller Public Companies recommends] that the Commission: "Maintain policies that allow company-sponsored research to occur with full disclosure by the research provider as to the nature of the relationship with the company being covered. "Entities providing such research should disclose and adhere to a set of ethical standards* that ensure quality and transparency and minimize conflicts of interest."