MIAMI, Nov. 28, 2016 (GLOBE NEWSWIRE) -- Organizers of Hispanicize 2017 (www.HispanicizeEvent.com), the 8th annual Latino trends and newsmakers event, announced today that they have partnered with PRWeek to co-curate and launch the first annual Hispanicize CMO Summit.
The one-day Hispanicize CMO Summit will take place on Monday, April 3rd, 2017 and officially kicks off the Hispanic Marketing Industry Showcase of Hispanicize 2017 Week, April 3-6, 2017.
“The Hispanicize CMO Summit is a dynamic program of senior level, peer-to-peer brand talks, case studies, live focus groups and town halls that we know will raise the bar for marketers,” said Manny Ruiz, Founder and CEO of the Hispanicize Media Group that owns the Hispanicize event. “PRWeek’s partnership with us is vital because they will both co-curate top quality content and speakers and also amplify content through their massive marketing industry media platforms.”
"In a world no longer dominated by broadcast TV advertising, the lines between different marketing and communications disciplines continue to blur, and this is something we have increasingly reflected at PRWeek in recent years," said Steve Barrett, Editorial director, PRWeek Global; Editor-in-chief, PRWeek US. “The CMO is deploying a diverse mix of paid, earned, shared, and owned media to communicate their message and double down on their mission: We are delighted to team up with Hispanicize to help take cutting-edge practice to the next level."
As part of their overall alliance with Hispanicize, PRWeek will participate in the event’s Hispanic Market Industry Showcase as moderators of key sessions and will conduct on-site interviews at their multi-media exhibit space.
Access to the Hispanicize CMO Summit will be limited exclusively to brands, agencies and media companies on a first come, first served basis. To purchase the special, $425 Hispanicize CMO Summit only badge, or to purchase the $900 badge that includes full access to the Hispanicize CMO Summit and all Hispanicize 2017, visit http://bit.ly/Hispz17Register.
The full line-up of Hispanicize CMO Summit speakers will be unveiled in early January.
About The Hispanicize Event
Now in its 8th year, Hispanicize 2017 Week (www.HispanicizeEvent.com) (#Hispz17) is the iconic, largest annual event for Latino trendsetters and newsmakers in digital content creation, journalism, marketing, entertainment and tech entrepreneurship.
Hispanicize 2017 is expected to gather more than 3,000 of the nation’s most influential Latino professionals from the industries of digital content creation, journalism, music, marketing, film and business over four days. The event will take place in downtown Miami’s JW Marriott Marquis Hotel, April 3-6, 2017.
The Hispanicize event is a launch pad for creative endeavors, new products, technologies, marketing campaigns, films, books, music and more targeting Latinos in the U.S. and/or Puerto Rico.
The Hispanicize event is owned and operated by Hispanicize Media Group, LLC, the parent company of DiMe Media, Hispanic Kitchen and the Hispanic PR Blog.
The Hispanicize Event can be found on Facebook https://www.facebook.com/Hispanicize, Instagram (@HispanicizeEvent) and Twitter (@Hispanicize).