DALLAS, TX--(Marketwired - Nov 30, 2016) - Zen Technologies, Inc. (Zen), a wholly-owned subsidiary of The Chron Organization, Inc. (Ticker: CHRO), announced today that Jeffrey Bay-Andersen has accepted the position of Vice President of Business Development with Zen Home Services. Bay-Andersen's responsibilities shall include marketing, product strategy and the development of sales channels for Zen.
Over the past year, Bay-Andersen has worked as a private consultant for Zen. He brings over twenty-five years of experience and knowledge in sales, business development and extensive marketing expertise.
Zen CEO, Alex Rodriguez, remarked, "After having Jeff consult with us for almost a year, I felt we would be better served having him be a part of this exciting journey on a full-time basis. I'm confident this position is a natural fit for him considering his extensive sales background in home services and passion for building relationships."
Bay-Andersen said, "I've known Alex for a long time, and I trust his vision for successful entrepreneurship. That is what prompted our passionate conversation about funneling his expertise and resources into the Smart Home Market. We both saw the explosive potential of this industry and I'm glad he decided to pursue the Zen vision."
In addition to launching major distribution channels, the new VP will be working on branding and internet marketing, essentially building out the Company's marketing department in support of all growth-related activities.
Bay-Andersen added, "My family and I couldn't be more grateful and excited about the opportunity for me. I look forward to helping Zen accomplish our goal of being the prominent nationwide distributor of the affordable Smart Home in the near future."
One of Bay-Andersen's first objectives is to grow a national referral network encompassing real estate and other similar professionals to refer new customers to Zen. The Company estimates that approximately 5 to 6 million houses are sold each year; and views this as a timely opportunity for new homeowners to turn their new home into a Zen Smart Home.
ABOUT ZEN TECHNOLOGIES, INC.
Zen Technologies, Inc. (Zen), a wholly owned subsidiary of The Chron Organization, Inc. (
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