Bimbo® Sweet Baked Goods Kicks off 2017 Rise & Shine Hot Air Balloon Tour

Osito hot air balloon to visit six cities across the U.S.


HORSHAM, Pa., May 23, 2017 (GLOBE NEWSWIRE) -- The Osito hot air balloon making its return in 2017 for the Bimbo® Rise & Shine Hot Air Balloon Tour across the United States, debuting at several locations. Stops include:

  • June 2-4 – Temecula Valley Balloon & Wine Festival (Temecula, CA)
  • June 30-July 2 – Eyes to the Skies (Lisle, IL)
  • July 28-30 – Quickchek Festival of Ballooning (Readington, NJ)
  • September 22-24 – In Touch Credit Union - Plano Balloon Festival (Plano, TX)
  • October 7-15 – Albuquerque Balloon Fiesta (Albuquerque, NM)
  • October 21-22 – Owl-O-Week Balloon Festival (Kennesaw, GA)

Infographic: http://www.globenewswire.com/NewsRoom/AttachmentNg/7c0ec2ed-5ea1-483a-b882-e32ed2b78673.

The Osito balloon will be flown by world-renowned balloon pilot, John Petrehn. His piloting career has earned him more than fifty awards, including the National Aeronautic Association’s Harmon Trophy for outstanding achievement, two gold medals in the FAI World Hot Air Balloon Championship, gold and silver medals in the United States National Hot Air Balloon Championship, and more, earning him a spot as one of the top seven balloon pilots in the world.

“We’re thrilled to debut the Osito balloon at several stops around the country, and return for a second time to others,” said Eduardo Zarate, Senior Director of Marketing at Bimbo Sweet Baked Goods. “We look forward to these opportunities to share our company’s story and highlight our values – respect, safety and kindness.”

The Rise & Shine Hot Air Balloon Tour is part of Bimbo’s overall Rise & Shine campaign, which focuses on promoting good values to make the world a better place.

The Osito balloon made its first appearance at the 2016 Plano Balloon Festival, greeting approximately 90,000 attendees.

About Bimbo® Sweet Baked Goods

Bimbo Sweet Baked goods is a division of Bimbo Bakeries USA, the largest producer of breads and sweet baked goods in the U.S. With more than a decade of experience in the United States, Bimbo Sweet Bake Goods is committed to nourishing, delighting and serving Americans at every meal, every day. The company believes in a highly productive and deeply humane philosophy, which allows it to truly value its associates. To learn more about Bimbo Bakeries USA, visit its website at www.bimbobakeriesusa.com. To learn more about the Bimbo brand and its products, visit www.bimbousa.com.


            
Bimbo Rise & Shine Infographic

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