Industry Veteran Will be Responsible for Driving Merchant-Centric Credit Solutions
Scottsdale, AZ, Oct. 09, 2018 (GLOBE NEWSWIRE) -- via NEWMEDIAWIRE -- Lendaily, Inc. (www.lendaily.com), a provider of merchant-centric revolving credit solutions, announced that Bryan Schneider has joined the firm as president. Schneider will lead Lendaily’s rollout of unique private-label consumer credit solutions to merchants that are seeking to avoid high credit card interchange rates, strengthen brand loyalty, and forge long-term customer relationships.
Lendaily provides a merchant-branded consumer credit solution for online and in-store use. Through this solution, merchants can realize reductions in the cost of goods sold, shopping cart abandonment and purchase postponement, as well as increased sales volume. In addition, merchants have full and free access to all customer data simplifying outbound marketing campaigns and loyalty program operations, and enabling the curation of merchant-customer relationships.
“Bryan brings a wealth of knowledge in business development and corporate leadership gained from working with the world’s largest financial institutions, as well as with both early stage and established firms in financial technology,” said Gary Pryor, executive chairman of Lendaily. “We are delighted to have a leader of his caliber join Lendaily as we launch our merchant-centric consumer finance solutions into several strategic markets. Under his leadership, we anticipate strong growth in sales and market penetration.”
Schneider has held leadership positions with global financial institutions Citibank and HSBC, as well as with early stage companies, along with Fintech pioneers Fidelity Information Services (FIS) and Yodlee. His expertise crosses several disciplines, most notably business development, sales, marketing, and product management. In his capacity as president for Lendaily, he will be tasked with building out the company’s product and sales strategies, and implementing support processes to serve merchants, partners, and consumers.
“Lendaily’s approach to serving merchants and consumers takes a different path from the policies and business models that are associated with major credit card brands,” said Schneider. “While Lendaily’s philosophy is to certainly empower consumers to make purchases, we’re committed to helping our merchant partners build brand loyalty, and ensure a secure, reliable, and satisfying environment for every member of the ecosystem.”
To learn more about Lendaily’s solutions, please visit www.lendaily.com
About Lendaily
Lendaily is a merchant-centric facilitator of consumer credit solutions. The company’s mission is to empower small- and medium-size organizations to provide competitive financing of products and services online and in-store, helping merchants acquire and retain customers. Key benefits for businesses leveraging Lendaily’s solutions include reduced cart abandonment, strengthened customer engagement and brand loyalty, reduced cost of sales versus traditional revolving credit models, and improved sales performance. For more information about Lendaily, please visit www.lendaily.com.