Ultra Squad Series Aims to Inspire Girls to Shoot for Their Dreams and Work Together to Make a Difference
NEW ALBANY, Ohio, Nov. 01, 2018 (GLOBE NEWSWIRE) -- Justice, the #1 destination for all things tween girls, today announced that it will be releasing, “Ultra Squad,” the first piece of content from its recently launched new entertainment division, Justice Studios this Saturday, Nov. 3. Ultra Squad is the first book in a new graphic novel series that follows the journeys of four tween girls as they battle an evil force threatening Earth and use their magical super-girl powers to save the universe.
Meet the Ultra Squad
Ultra Squad was specially created for a generation of girls who want to make the world a better place through teamwork, positivity and justice. The series features four main characters (Posey, Anna, Lyric and Sky), who come together and find out that their unique personalities can truly make a difference in and out of this world.
- Posey (Pink): She loves acting and has a passion for fashion, especially anything with sequins and glitter! Her motto is “Born to shine!”
- Anna (Turquoise): She is a gymnast who loves to stay active both through sports like lacrosse and rock wall climbing. Her motto is “Girls run the world...and the galaxy!”
- Lyric (Purple): She lives for music and her guitar and also loves writing poetry and volunteering at the dog shelter. Her motto is “Girls rock!”
- Sky (Green): She is super plugged into technology and loves science experiments (like slime!). Her motto is “Problem? Problem solved.”
“At Justice, we are and always have been wholly invested in empowering girls in unique ways while providing a positive and safe platform parents can trust,” said Lece Lohr, President of Justice. “Through Ultra Squad and its relatable characters, we can show our girls that teamwork and positivity can make all the difference in the world.”
Ultra Squad was written by bestselling young adult author, Julia DeVillers, and illustrated by Rafael Rosado. The book will be available just in time for the holidays in stores nationwide and online for $8.00. To celebrate the launch, Ultra Squad will be free in-store with a $25 purchase.* The second book in the Ultra Squad collection is slated for early 2019.
Launched last month, Justice Studios is a joint partnership between the Columbus, Ohio-based retailer and Elevate Pictures, an entertainment and production company specializing in transmedia story building and multi-platform distribution. Justice Studios will be announcing new projects throughout the year including music, videos, films and more.
To find out more or shop the latest clothing styles, visit Justice stores nationwide or online at shopjustice.com. You can also download the Live Justice app for exclusive content, freebies and more.
* While supplies last. Limit one per person.
About Justice:
Justice clothing is the #1 destination for all things tween girl. Based in New Albany, Ohio, Justice currently operates 860 stores in the U.S., Canada, Mexico, Central America, South America, Asia and the Middle East. Justice is part of the Ascena Retail Group, which owns Ann Taylor, LOFT, Lane Bryant, DressBarn, Lou & Grey and Maurices. Visit Justice at shopjustice.com or on Facebook, Instagram or YouTube.
Media Contacts:
Kelly Kaufman
Praytell for Justice
kelly@praytellagency.com
(773) 531-7737
Traci Graziani
Justice
tgraziani@justiceretail.com
(614) 775-3570
Graphics accompanying this announcement are available at
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