2018 dealer event combines recognition, business development, camaraderie and boat testing, along with an exciting new-product preview for 2019
NEODESHA, Kansas, Nov. 29, 2018 (GLOBE NEWSWIRE) -- Premium luxury manufacturer Cobalt Boats marked another strong year with a two-day event that celebrated its World Class Dealer Network at the Gaylord Texan Resort & Convention Center near Dallas in Grapevine, TX. The mid-October event also provided a showcase for dealers to test-drive boats at the nearby Silver Lake Marina and preview the new 2019 Model A36BR.
Dealer Highlights
Highlights of the dealer schedule included the general business meeting, featuring sales, new-product, company and marketing information, beginning with an evening reception that included line dancing, live bands and photo ops with a Texas longhorn steer. The general meeting gave the company the chance to recognize the 81 Cobalt dealerships that achieved a Net Promoter Score of 80+, earning them the Cobalt 2018 CSI Award for customer service excellence. The keynote address came from the celebrated public speaker Andy Andrews, whose presentation about improving leadership skills was based on his international best-selling book, The Traveler’s Gift: Seven Decisions That Work 100% of the Time. Breakout sessions covered business development topics and a special interactive session with Cobalt’s engineering team on ‘Understanding the Design Expectations of the Cobalt Customer.’ Accompanying these activities were boat-testing opportunities and a vendor mall where some 30 of Cobalt’s top vendor partners displayed products. The meeting’s grand finale was a cocktail reception and awards banquet, honoring these Cobalt dealers with the highest combined Net Promoter Score (NPS) and sales volume:
Platinum Dealers-
Singleton Marine Group, Buford, GA; Village Marina, Eldon, MO; Seattle Boat Company, Inc., Seattle, WA; Premier Marine, LLC, Middleton, MA; Arrowhead Yacht & Boat Sales, Ketchum, OK/Rogers, AR; Boat Town, Inc., Austin, TX; Gordy’s Lakefront Marine, Fontana, WI; Marine Sales Group, Counce, TN; Boats By George, Inc., Lake George, NY; Slalom Shop, Lewisville, TX; Walker’s Point Marina, Gravenhurst, Ontario, Canada;
The Harbor, Branson, MO; Parks Marina, Okoboji, IA; Strong’s Marine, LLC, Mattituck, NY
| Largest Dealer, Multiple Markets- | Singleton Marine Group, Buford, GA |
| Largest Dealer, Single Market- | Village Marina, Eldon, MO |
| Top International Dealer- | Cobalt Australia, Coomera, Queensland, Australia |
| Rookie of the Year- | Sundance Marine, Miami, FL |
CSI Regional Awards (for outstanding customer service):
Central Region: Lakeshore Sports, Conroe, TX; Southeast Region: Tom George Yacht Sales, Inc., Dunedin, FL;
Northeast Region: Panther Run Marina, Inc., Raymond, ME; Western Region: Arrowhead Yacht & Boat Sales, Ketchum, OK/Rogers, AR
In addition, special awards were presented to long-term Cobalt team member Debbie Meigs for her 45 years of service, and to 36-year dealer partners Earl & Sharon Dunn.
Product Preview
The 2019 product preview focused on the new A36BR, a crossover companion boat to one of 2018’s stars, the A36 Coupe. The Model A36BR’s Bow Rider design incorporates a spacious bow with a deck that simultaneously allows for functional interior ergonomics and a greater variety of day-boat features. Maintaining the distinctive profile of the A36 Coupe, the A36BR offers a level cockpit floor for comfortable seating, a deep and spacious bow area that gives it its name, and a quiet running experience via improved sound insulation and sealing in the engine compartment and cabin. Matching the original A36 Coupe’s performance and handling, the A36BR shares an extended running surface that makes both models exceptionally smooth and stable at high speeds. Initial deliveries for the new A36BR are scheduled for early 2019.
About Cobalt: Headquartered in Neodesha, KS, Cobalt Boats LLC, is a publicly owned, industry-leading manufacturer of luxury family day boats. Combining uncompromising product quality with customer-inspired innovation and value, Cobalt, a division of Malibu Boats, has earned an international reputation for unmatched customer satisfaction through its World Class Dealer Network. Learn more at www.cobaltboats.com
Contact: Kelle Pierce
kellep@cobaltboats.com
1715 N. 8th St., Neodesha, KS 66757
800-835-0256
www.cobaltboats.com
A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/2a9a33e0-f680-4d96-8bd1-07d947a2e2ea