IRVINE, Calif., Feb. 22, 2023 (GLOBE NEWSWIRE) -- The Habit Burger Grill, the California-based restaurant company renowned for its award-winning Charburgers grilled over an open flame, signature sandwiches, fresh salads, and more, announces today their grand opening restaurant in Cathedral City, CA. The newest drive-thru restaurant is located at 31-465 Date Palm Drive, Cathedral City, CA 92234. Its famous “Habit Hospitality” will be served up to the public, starting Wednesday, March 1, 2023.
“The Habit Burger Grill has a special place in its heart for California, as that’s where we first started - Santa Barbara in 1969. We’re always so excited to grow our California family -- this time with Cat City,”said Douglas Branigan, Chief Development Officer at The Habit Burger Grill. "We know this city was founded as an artists’ colony - where people went to hone in and celebrate their craft. We applaud and understand that, as The Habit Burger Grill is also dedicated to our craft in every way.”
In honor of the grand opening, The Habit Burger Grill will host an exclusive pre-opening VIP event for their CharClub and mobile app members. Guests can receive an invite to this exclusive sneak peek by signing up at https://www.habitburger.com/cathedralcity/
VIP Event Details:
- Free Charburger Day (Saturday, February 25): The first 200 guests at 11:30 a.m. and 5 p.m. will receive a free freshly-made Charburger, fries and drink. Must be a CharClub member and present VIP invitation.
- Free Habit Day (Monday, February 27): The first 200 guests at 11:30 a.m. and 5 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation.
- Free Habit Day (Tuesday, February 28): The first 200 guests at 11:30 a.m. and 5 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation.
The Cathedral City restaurant will offer dine-in, takeout and drive-thru; curbside pick-up and delivery will be available via The Habit Mobile App and online at order.habitburger.com. Guests also have additional convenient ordering options including state-of-the-art indoor self-serve kiosks and delivery through Grubhub, DoorDash, Postmates and Uber Eats.
The Habit Burger Grill was named in Thrillist’s list of “Underrated Burger Chains that Need to be in Every State!” With its cooked-to-order mantra, The Habit Burger Grill’s open flame sears a distinctive smoky flavor into their famous Charburgers, fresh marinated chicken, sushi-grade ahi tuna and tenderloin steak. Guests at The Habit Burger Grill can always count on freshly-made, handcrafted quality served up with genuine hospitality.
This Habit Burger Grill will be open Monday – Sunday from 10:30am – 10:00pm.
Connect with The Habit Burger Grill on social media at facebook.com/habitburgergrill, instagram.com/habitburgergrill, twitter.com/habitburger, tiktok.com/@habitburgergrill, and youtube.com/habittube.
About The Habit Restaurants, Inc.
Born in Santa Barbara, California in 1969, The Habit Burger Grill is a burger-centric, fast-casual restaurant concept that specializes in preparing fresh, cooked-to-order chargrilled burgers and handcrafted sandwiches featuring grilled tenderloin steak, grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh handcrafted salads and an appealing selection of sides and shakes. The Habit Burger Grill was named in Thrillist’s list of “Underrated Burger Chains that Need to be in Every State!” and featured in Newsweek’s “America’s Favorite Restaurant Chains 2023.” The Habit Burger Grill has since grown to over 350 restaurants in 14 states throughout Arizona, California, Florida, Idaho, Maryland, Massachusetts, Nevada, New Jersey, North Carolina, Pennsylvania, South Carolina, Utah, Virginia and Washington as well as 12 international locations, five in China and seven in Cambodia. More information is available at www.habitburger.com.
The Habit Burger Grill Press Contact:
HBGMedia@yum.com
