A2 Milk Market to Cross USD 5.74 Billion by 2030 as More and More Consumers Turn to Healthier and More Sustainable Alternative to Traditional Cow's Milk | Published By SNS Insider

As per SNS Insider analysis, the level of awareness among consumers about the benefits of A2 milk can impact the demand for this type of milk. As more consumers become aware of A2 milk and its purported benefits, the demand for it is likely to increase

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Pune, May 04, 2023 (GLOBE NEWSWIRE) -- According to SNS Insider, the A2 Milk Market has been valued at USD 1.74 billion in 2022, with an anticipated growth to reach USD 5.74 billion by 2030, exhibiting a Compound Annual Growth Rate (CAGR) of 16.1% during the forecast period from 2023 to 2030.

Market Report Scope

A2 milk is a type of cow's milk that contains a specific type of beta-casein protein called A2. Traditional cow's milk contains both A1 and A2 beta-casein proteins, but A2 milk is produced by cows that only have the A2 protein gene. Some studies suggest that A2 milk may be easier to digest for people who experience discomfort after consuming traditional cow's milk. This is because A1 protein is thought to break down into a peptide called beta-casomorphin-7 (BCM-7) during digestion, which can cause inflammation and digestive issues in some individuals.

Market Analysis

The global A2 milk market is witnessing significant growth due to the increasing awareness among consumers regarding their health and wellbeing. As a result, there is a rise in the consumption of A2 milk, which is believed to offer various health benefits over conventional milk. This trend is expected to continue, driving the demand for A2 milk products. To keep up with the growing demand, manufacturers are expanding their portfolio of A2 milk products. This includes the development of new and unique products that cater to the diverse needs of consumers. As a result, the global market is poised for further growth in the coming years.

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Impact of Recession

While the A2 milk market may be affected by economic recessions, the extent of the impact will depend on various factors. Producers and marketers of A2 milk will need to be aware of these factors and take appropriate measures to manage any potential negative effects on their business. This could include strategies such as diversifying their product range, investing in marketing and promotion, and improving their operational efficiency to reduce costs.

Key Regional Development

According to market research, the A2 milk market is set to experience significant growth in the coming years, with North America projected to hold the largest market share. This growth is driven by rising health concerns due to changing lifestyles and increased awareness of the negative effects of A1 proteins. In North America, many companies are investing in research and development to create A2 milk products that meet the growing demand for healthier dairy options. This investment is expected to drive the growth of the market in the region.

Key Takeaway from A2 Milk Market Study

  • The market is set to experience a major shift as the liquid segment takes over as the dominant force. This trend is being driven by several factors, including increasing consumer demand for A2 milk and a growing preference for liquid dairy products over other forms of dairy.
  • The carton segment is projected to become the dominant force in the market. This shift in the market can be attributed to several factors, including increased demand for A2 milk, convenience, and sustainability concerns.

Recent Developments Related to A2 Milk Market

  • The US Food and Drug Administration (FDA) has recently given its approval to two products developed by The a2 Milk Company (a2MC) under what is known as "enforcement discretion." This refers to the discretionary power of the FDA to not take enforcement action against products that do not fully comply with regulatory standards, but are still considered safe and beneficial for consumers. 
  • a2 Milk, a New Zealand-based company, has been granted permission by the US Food and Drug Administration (FDA) to supply its infant milk formula in the US market. This marks a significant milestone for a2 Milk, as it is the first company to receive such discretion from the FDA.

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A2 Milk Market Report Scope:

Report AttributesDetails
Market Size in 2022US$ 1.74 Billion
Market Size by 2030US$ 5.74 Billion
CAGRCAGR 16.1.% From 2023 to 2030
Base Year2022
Forecast Period2023-2030
Historical Data2020-2021
Key Segments• by Form (Liquid and Powder), Packaging Form (Carton, Bottle, and Others),
• by Distribution Channel (Supermarket & Hypermarket, Grocery & Convenience Stores, Online Retail, and Others)
Regional Analysis North America (USA, Canada, Mexico), Europe
(Germany, UK, France, Italy, Spain, Netherlands,
Rest of Europe), Asia-Pacific (Japan, South Korea,
China, India, Australia, Rest of Asia-Pacific), The
Middle East & Africa (Israel, +D11UAE, South Africa,
Rest of Middle East & Africa), Latin America (Brazil, Argentina, Rest of Latin America)
Company ProfilesThe A2 Milk Company Limited, Ripley Farms Llc, Provilac Dairy Farms Pvt. Ltd., Freedom Foods Group Limited, Vinamilk, Erden Creamery Private Limited, Taw River Dairy, Urban Farms Milk, Amul, Lion Dairy & Drinks.
Key Drivers•Developing utilization of A2 milk in newborn child recipes.
•Expanding wellbeing cognizance.

Table of Contents

1. Introduction

2. Research Methodology

3. Market Dynamics

4. Impact Analysis

4.1 COVID-19 Impact Analysis

4.2 Impact of Ukraine- Russia war

4.3 Impact of ongoing Recession

5. Value chain analysis

6. Porter’s 5 forces model

7. PEST analysis

8. Global A2 Milk Market segmentation, by Form

9.  Global A2 Milk Market segmentation, by Packaging Form

10. Global A2 Milk Market segmentation by Distribution Channel

11. Global A2 Milk Market segmentation by End-Use:

12. Global A2 Milk Market, by region/ country

13. Company profiles

14. Competitive Landscape

15. Conclusion

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