New York, United States, Dec. 13, 2023 (GLOBE NEWSWIRE) -- Fizzy cold brew coffee uses the same components as regular cold brew coffee, incorporating carbonated water. The water gives it carbonation that provides a nice bubbly kick that, combined with the robust taste and familiar coffee flavor, is entirely unbeatable. Additionally, the carbonation from the water gives it a tremendous fizzy kick. Energy drinks with caffeine are increasingly popular because studies show that caffeine can help people stay more focused and alert throughout the day.
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Rising Demand for Healthy Hydration Products and New Product Launches by the Manufacturers Drives the Global Market
According to Straits Research, "The global sparkling coffee market was valued at USD 1.47 billion in 2022. It is estimated to reach USD 4.49 billion by 2031, growing at a CAGR of 13.20% during the forecast period (2023–2031)." More potential for expansion will be provided by including caffeine and different flavors. As customers explore healthier substitutes for soda and other carbonated beverages without sacrificing the taste or texture of carbonation, sparkling coffee is becoming more and more popular on a global scale. Customers seek wholesome substitutes that will improve their health and enable them to consume less sugar. Manufacturers are launching new products to satisfy consumers' growing demand for sparkling coffee, especially the younger generation. Ready-to-drink (RTD) coffee, particularly sparkling coffee, appeals to many consumers, especially those who appreciate portable goods. The increase in demand for ready-to-drink goods is mainly due to millennials.
Regional Analysis
North America held the most significant portion of the global sparkling coffee market. The market is expected to be driven by consumers' rising preference for the beverage over traditional caffeinated drinks because it improves focus and energy. It is anticipated that numerous manufacturers in this area, including Manhattan Special and Spindrift, will further spur regional market expansion. The European market is anticipated to grow at a noteworthy CAGR during the projected period due to growing consumer demand for portable, caffeinated drinks.
Key Highlights
- Based on the product, the market is bifurcated into caffeinated and decaffeinated. The caffeinated product category held the most market share.
- Based on the distribution channel, the market is categorized into hypermarkets and supermarkets, convenience stores, online, and others. The market leadership and largest share belonged to the other distribution channel segment.
- North America held the most significant portion of the global sparkling coffee market.
The global sparkling coffee market’s major key players are
- DrinkVIVIC
- MATCHLESS COFFEE SODA
- Keepers Sparkling Coffee
- Upruit
- Union Coffee
- Paul
- Slingshot Coffee Co.
- Nongfu Spring
- Stumptown Coffee Roasters
- Manhattan Special
Market News
- June 2022- Paulig started new climate projects in the coffee origin countries to accelerate the sustainable farming practice. Paul's new coffee climate projects in the coffee origins encourage implementing climate-smart farming practices to meet Paulig's science-based target to reduce greenhouse gas (GHG) emissions in its value chain by 50% by 2030.
- June 2022- Paulig and Lantmännen took the next step in partnership to achieve more sustainable cultivation methods on 20 Swedish farms. Paulig, a multinational food and beverage corporation, has activated the second phase of its sustainable farming partnership with the northern European agricultural cooperative Lantmannen.
Global Sparkling Coffee Market: Segmentation
By Product
- Caffeinated
- Decaffeinated
By Distribution Channel
- Hypermarket and Supermarket
- Convenience Stores
- Online
- Others
By Region
- North America
- Europe
- Rest of the World
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