IRVINE, Calif., Jan. 24, 2024 (GLOBE NEWSWIRE) -- The Habit Burger Grill, the California-based restaurant company renowned for its award-winning Charburgers grilled over an open flame, signature sandwiches, fresh salads, and more, announces today their new drive-thru grand opening in Lexington, its fifth restaurant in South Carolina. The restaurant and drive-thru are located at 5304 Sunset Blvd., Lexington, SC 29072. Their famous “Habit Hospitality” will be served to the public starting Wednesday, January 31, 2024.
In honor of their grand opening, The Habit Burger Grill will host exclusive pre-opening VIP events for their CharClub and mobile app members. Guests can receive an invite to this exclusive sneak peek by signing up at http://www.habitburger.com/lexington.
VIP Event Details:
- Free Charburger Day (Saturday, January 27): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free freshly-made Charburger, fries and drink. Must be a CharClub member and present VIP invitation.
- Free Habit Day (Monday, January 29): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation.
- Free Habit Day (Tuesday, January 30): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation.
“We love bringing the fresh taste of California to the Palmetto State, marking the unveiling of our fifth restaurant here; our Greer location has recently opened as well," said Jason Triail, Director of Culinary Innovation at The Habit Burger Grill. "Lexington, with its museums and breathtaking outdoor attractions, serves as inspiration. We're excited to introduce this vibrant community to our menu featuring fresh-from-the-flame Charburgers, award-winning sides, delectable sandwiches, and more."
The 2,800 sq. foot Lexington restaurant will offer drive-thru, dine-in, takeout; and delivery will be available via The Habit Mobile App and online at order.habitburger.com. Guests also have additional convenient ordering options including state-of-the-art indoor self-serve kiosks and delivery through Grubhub, DoorDash, Postmates and Uber Eats.
The Habit Burger Grill was named in Thrillist’s list of “Underrated Burger Chains that Need to be in Every State!” With its cooked-to-order mantra, The Habit Burger Grill’s open flame sears a distinctive smoky flavor into their famous Charburgers, fresh marinated chicken, and sushi-grade ahi tuna. Guests at The Habit Burger Grill can always count on freshly-made, handcrafted quality served up with genuine hospitality.
This Habit Burger Grill restaurant and drive-thru will be open Monday – Sunday from 10:30 a.m. – 10:00 p.m.
Connect with The Habit Burger Grill on social media at facebook.com/habitburgergrill, instagram.com/habitburgergrill, twitter.com/habitburger, tiktok.com/@habitburgergrill, and youtube.com/habittube.
About The Habit Restaurants, Inc.
Born in Santa Barbara, California in 1969, The Habit Burger Grill is a burger-centric, fast-casual restaurant concept that specializes in preparing fresh, cooked-to-order chargrilled burgers and handcrafted sandwiches featuring grilled chicken and sushi-grade ahi tuna cooked over an open flame. In addition, it features fresh handcrafted salads and an appealing selection of sides and shakes. The Habit Burger Grill was featured in Newsweek’s “America’s Favorite Restaurant Chains 2023;” its Tempura Green Beans was named as the top green bean dish in The Daily Meal’s “Ranking Green Bean Dishes From 11 Chain Restaurants” in 2023; and it was named in Thrillist’s list of “Underrated Burger Chains that Need to be in Every State!” The Habit Burger Grill has since grown to over 370 restaurants in 14 states throughout Arizona, California, Florida, Idaho, Maryland, Massachusetts, Nevada, New Jersey, North Carolina, Pennsylvania, South Carolina, Utah, Virginia and Washington as well as international restaurants in China and Cambodia. More information is available at www.habitburger.com.
The Habit Burger Grill Press Contact: HBGMedia@yum.com
