LONDON, March 27, 2024 (GLOBE NEWSWIRE) -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and mobile advertising, today released the February 2024 Global CTV Publisher Trust Index (PTI) for apps across the Roku, Amazon Fire TV, Samsung Smart TV, and Apple TV app stores.
Pixalate's monthly CTV PTI report offers advertisers a comprehensive view of the quality of CTV apps that support programmatic advertising. The report includes rankings by geographic region (North America, EMEA, APAC, LATAM), country, app category, and app store. These rankings are based on multiple factors, including invalid traffic (IVT), popularity, ad density, and engagement scores. Pixalate’s methodology is transparent and can be found at Publisher Trust Index: Methodology.
Here are the top apps in North America in February 2024 across each platform. Each report contains the top apps across North America, EMEA, APAC, and LATAM.
See the top apps in each region on each platform below, and download the full reports for more:
- Roku CTV Publisher Trust Index - February 2024
- Amazon Fire TV CTV Publisher Trust Index - February 2024
- Apple TV CTV Publisher Trust Index - February 2024
- Samsung Smart TV CTV Publisher Trust Index - February 2024
Top-Ranked Roku Apps for Open Programmatic Advertising
- North America: Pluto TV - It's Free TV
- EMEA: FilmRise
- APAC: Driving Adventures
- LATAM: Pluto TV - It's Free TV
Download the full February 2024 Global CTV Publisher Trust Index - Roku report here.
Top-Ranked Amazon Fire TV Apps for Open Programmatic Advertising
- North America: Xumo Play
- EMEA: Pluto TV - It's Free TV
- APAC: Zombie Gate Mob
- LATAM: Pluto TV - It's Free TV
Download the full February 2024 Global CTV Publisher Trust Index - Amazon Fire TV report here.
Top-Ranked Apple TV Apps for Open Programmatic Advertising
- North America: Sling: Live TV, Sports & News
- EMEA: TalkTV
- APAC: FOX NOW: Watch TV & Sports
- LATAM: ViX: TV, Fútbol y Noticias
Download the full February 2024 Global CTV Publisher Trust Index - Apple TV report here.
Top-Ranked Samsung Apps for Open Programmatic Advertising
- North America: Pluto TV
- EMEA: Samsung TV Plus
- APAC: XITE
- LATAM: Samsung TV Plus
Download the full February 2024 Global CTV Publisher Trust Index - Samsung report here
Download the Reports
- Roku CTV Publisher Trust Index - February 2024
- Amazon Fire TV CTV Publisher Trust Index - February 2024
- Apple TV CTV Publisher Trust Index - February 2024
- Samsung Smart TV CTV Publisher Trust Index - February 2024
You can also access the Media Ratings Terminal for Pixalate's Top 100 apps across each platform.
About Pixalate
Pixalate is a global platform specializing in privacy compliance, ad fraud prevention, and digital ad supply chain data intelligence. Founded in 2012, Pixalate is trusted by regulators, data researchers, advertisers, publishers, ad tech platforms, and financial analysts across the Connected TV (CTV), mobile app, and website ecosystems. Pixalate is accredited by the MRC for the detection and filtration of Sophisticated Invalid Traffic (SIVT). pixalate.com
Disclaimer
This Publisher Trust Index (PTI) reflects Pixalate’s opinions with respect to factors that Pixalate believes may be useful to the digital media industry. Our reports and indexes examine programmatic advertising activity on mobile apps and Connected TV (CTV) apps. Any insights shared are grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources in the Indexes and herein should not be construed as endorsements. Pixalate’s opinions are just that, opinions, which means that they are neither facts nor guarantees. This report is not intended to impugn the standing or reputation of any person, entity or app.
