Dublin, June 20, 2024 (GLOBE NEWSWIRE) -- The "Global CPaaS Market: 2024-2028" report has been added to ResearchAndMarkets.com's offering.
The latest CPaaS (Communications Platform-as-a-Service) research provides a comprehensive assessment of this growing market, featuring a regional analysis and an evaluation of each of the channels that comprise CPaaS offerings, including:
- In-app Push Notifications
- MMS
- Mobile & Online Browsing Chatbots
- RCS Business Messaging
- Social Media
- SMS
- OTT Business Messaging
- Video Services
- Voice Services
It includes strategic recommendations for CPaaS providers, as well as comprehensive 5-year forecasts for CPaaS traffic and revenue for each channel, and for 6 key market verticals:
- Banking
- Government & Public Services
- Healthcare
- Ticketing
- Travel & Tourism
- Retail & eCommerce
Key Statistics
- $28bn - Global CPaaS market value in 2024
- $58bn - Global CPaaS market value by 2028
- 102% - 2024 to 2028 market growth
- 2024-2028 - Forecast period
Key Features
Future CPaaS Market Outlook: An assessment of key market trends, drivers and pain points that are anticipated to impact the growth of the CPaaS market, including:
- AIT (Artificially Inflated Traffic) & SMS Trashing Fraud
- API-based Service Provision
- Generative AI on Mobile Marketing Campaigns
- The Growth of Conversational Commerce & AI
- The Imminent Support of RCS via Apple's iOS Devices
- The Impact of Rising International A2P SMS Termination Rates
- The Rise of Mobile Identity in CPaaS
Comprehensive Industry Forecasts: An evaluation of the market outlook for 10 key CPaaS communication channels, including:
- In-app Push Notifications
- MMS
- Mobile & Online Browsing Chatbots
- RCS Business Messaging
- Social Media
- SMS
- OTT Business Messaging
- Video Services
- Voice Services
Competitor Leaderboard: Key player product and positioning, and capability and capacity assessment for 22 vendors within the CPaaS market, via the Competitor Leaderboard.
Country Readiness Index: Comprehensive coverage featuring country-level market analysis on the future of emerging CPaaS technologies in 60 select countries; thoroughly analysing each country's potential readiness for disruption from services such as generative AI, rich media messaging, APIs, conversational commerce and CPaaS enablement.
Research Deliverables
- Market Data & Forecasting Report - The numbers tell you what's happening, but our written report details why, alongside the methodologies.
- Interactive Forecast Excel - Full 5-year forecasts for every available market metric provided in Excel format, with interactive 'What If' and scenario tools.
- Online Data Platform - Access the very latest data in an exclusive online data platform, harvest. All the data from Excel, with frequent updates and a more user-friendly interface.
- Market Trends & Strategies Report - A comprehensive analysis of the current market landscape, alongside strategic recommendations.
- Competitor Leaderboard Report - Provides a visual representation of the competitive positioning of the leaders within the market.
For more information about this report visit https://www.researchandmarkets.com/r/rgrwxq
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