3D Rendering Market Size Expected to Reach USD 23.78 Bn by 2034

The global 3D rendering market size is calculated at USD 4.54 billion in 2024 and is expected to reach around USD 23.78 billion by 2034, expanding at a double-digit CAGR of 18% from 2024 to 2034.


Ottawa, Nov. 20, 2024 (GLOBE NEWSWIRE) -- The global 3D rendering market size is predicted to increase from US$ 5.36 billion in 2025 to US$ 23.78 billion by 2034, a study published by Towards Packaging a sister firm of Precedence Statistics. The market is projected to grow at a robust CAGR of 18% during the forecast period from 2024 to 2034.

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Exploring the Growth Potential of the Market

The 3D rendering market revolves around creating 2D images and videos from 3D models by using high-level graphics. 3D rendering technology is used in fields such as gaming, animation, film, architecture, and product design. It provides a visual representation of the product and building. The growth of the 3D printing market is expanding rapidly due to rising technological advancements. Technological breakthroughs led to improvements in the rendering process. To access various gaming platforms, players need high-end graphics and animations. The innovation of 3D rendering hardware has paved the way for market development and has become an important factor in the market.

The 3D rendering market is growing rapidly. From simple advertising to virtual reality, 3D visualization is everywhere. Rendering is used in architecture, simulators, video games, film and television visual effects, and visual design. 3D rendering is the process of converting a 3D model into a fully editable 2D image, usually done by software. Depending on applications and purposes, 3D renderings can be photorealistic or non-photorealistic.

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The demand for 3D rendering solutions is constantly rising in the medical field, leading to the expansion of the market. Integrating 3D rendering software in the medical field is changing the way medical diagnosis and treatment are planned, improving the quality and efficiency of care. By bringing clarity to human anatomy, 3D rendering can help with everything from surgical planning to complex diagnoses, improving outcomes and reducing possible risks. This innovation provides healthcare providers with advanced medical tools to make better decisions, improve procedures, and better understand treatment.

3D Rendering Market Trends: 

  • Technology Advances: Virtual reality has revolutionized the market by providing excellent creative background graphics comparable to the real world. The widespread use of real-time imaging and the development of virtual reality (VR) are paving the way for innovation. Furthermore, rising demand for cloud-based rendering solutions fuels the growth of the market.
  • Architectural Visualization: 3D architectural visualization allows architects to add depth to their projects, making them more appealing to clients. With 3D rendering technology, architects can visualize the design before construction begins, significantly enhancing the decision-making process.
  • Rising Demand for Marketing Purposes: 3D rendering is very beneficial for marketing purposes. It allows business leaders to present products in an appealing manner, thus attracting more clients.
  • High Usage in the Construction Industry: 3D visualization is important while beginning construction, as it allows projects to be visualized before they are implemented. With 3D rendering, architects can create beautiful images of buildings for presentation purposes, highlighting all the fine details found in the property.
  • Growth in the Gaming Sector: 3D rendering is an important part of the modern gaming industry. 3D rendering software provides animation, which makes virtual representation possible. cloud gaming is an evolving technology. However, 3D rendering provides a realistic environment while ensuring high interaction. Due to the increase in gamers, competitive gaming and paid gaming platforms are in high demand; however, 3D rendering enhances the user experience.

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Insights from Key Regions

Technological Advancements Contribute to North America’s Dominance: What till 2034?

North America dominated the 3D rendering market in 2023. The region is at the forefront of technological breakthroughs. However, technological advancements led to the development of advanced 3D rendering software. In addition, North America boasts major tech companies that have led to advancements and innovation in 3D rendering processes and software, delivering high-quality visuals in various sectors like entertainment and advertising. Early adoption of VR and AR technology further contributed to regional dominance. Regional players are focusing on developing advanced 3D rendering software to fulfill the varying demands of various industries. The demand for 3D visualization is increasing as people shift to digital media and e-commerce platforms. The popularity of this approach is increasing as companies realize the future benefits of using 3D rendering in marketing.

Rising Demand in Gaming, Film, Fashion, and Technology Sectors is Boosting the Market in Asia Pacific 

The 3D rendering market in Asia Pacific is expected to grow at the fastest rate during the forecast period, owing to the rapid expansion of the film & entertainment, construction, and manufacturing industries. India has an extensive IT sector, which contributes to the market growth. The increasing population of engineers and architects further drives the market. The gaming and film industry demands 3D graphics, which, in turn, boosts the market growth. Recently, the government of India launched a competition for animation projects to boost youth participation in the 3D graphics field. Rapid industrialization in countries like India, China, and Japan contributes to regional market growth. Moreover, the use of 3D rendering is constantly increasing. Due to the rapidly increasing demand for 3D solutions, businesses are now focusing on advanced technologies in the visualization process. Rendering solutions enhance the gaming experience for both professionals and casual gamers. Most companies rely on 3D technology. With the 3D rendering programs, digital fashion has become a powerful tool in fashion designers' creative process.

3D Rendering Market Opportunity  

The 3D rendering market offers opportunities to create visual representations for various sectors, including animation, entertainment, advertising, and architecture. Implementing artificial intelligence and machine learning features in 3D rendering technology can improve performance and functionality. AI algorithms are crucial in improving system performance and detecting failures. Machine learning and AI have the ability to automate many aspects of the rendering process, increasing production time while maintaining better image quality. 3D rendering automation software enables the creation of multiple graphics simultaneously in a project and helps the complex designing process. Rendering techniques continue to evolve with technological advancements, pushing the boundaries of realism and creativity in digital media.

  • For instance, in May 2024, Autodesk, Inc. announced the acquisition of Wonder Dynamics, a cloud-based 3D animation and VFX solution that integrates artificial intelligence (AI) and production tools. Wonder Studio is compatible with other popular 3D tools, including Autodesk Maya, making it easy for filmmakers to animate, light, and annotate 3D characters in live-action scenes.

3D Rendering Market Segment  

  • By component, the software segment led the market in 2023. This is mainly due to the heightened adoption of 3D rendering software in gaming, film, and architecture fields as this software can seamlessly integrate with popular design and animation tools. 3D rendering software improves design and visualization, shortens prototyping times, and reduces errors.
  • By organization size, the large enterprises segment held the largest share of the market in 2023, as large enterprises frequently use 3D rendering software in product development and marketing. This software eliminates the need for a physical model, allowing designers to visualize and adjust their designs digitally.
  • By operating system, the windows segment dominated the market in 2023. Windows operating system is the most widely used operating system due to the easy availability of its hardware. Moreover, its compatibility with other enterprise solutions makes it suitable for business operations, thus contributing to segmental growth.
  • By application, the visual and stimulation segment dominated the market in 2023 due to the excellent features of 3D rendering software, which enhances reality-based stimulation. 3D visualization tool enhances the consumer experience, thereby boosting the segment. On the other hand, the animation segment is expected to expand at the fastest growth rate in the coming years. 3D graphics and augmented reality are important in animation. The rising utilization of CGI and animation software in the gaming and film sectors to provide enhanced experience contributes to segmental growth.
  • By end-use, the architecture, engineering, and construction segment dominated the 3D rendering market in 2023. This is mainly due to the rising usage of 3D rendering software in the construction industry to create visual representations of buildings.

Competitive Landscape 

Key players competing in the market are Act3-D B.V, Adobe Systems Inc., Autodesk, Inc., Blender Institute, BluEnt CAD, Chaos Software, Christie Digital Systems USA, Inc., Corel Corporation, Dassault Systems, Inc., Easy Render, Foundry, Luxion, Inc, Map systems, Maxon computer GmbH, NVIDIA Corporation, Next limit technologies, Pixologic incorporated, SideFX, Tesla outsourcing services, Trimble, inc., Unity Technologies, Vrender, XR3D studios, and Xpress Rendering. These key players use several business development strategies to expand their business worldwide.

Autodesk, Inc. continues to evolve in the 3D rendering market with its latest 3ds Max 2024.1, the latest version of its 3D modeling and rendering software. This updated version makes it easier to customize user interface elements.

Recent Developments in the Market

  • In July 2024, Nextech3D.AI, a leader in generative AI-powered 3D modeling technology for major e-commerce companies such as Amazon, P&G, and Kohl's, is pleased to announce the acquisition of Augmented Reality (AR) try-on technology from Designhubz in a all stock deal fo 500,000 shares at a deemed price of .10/share. With the addition of Designhubz's technology, Nextech3D.ai is set to deliver immersive experiences, setting a new standard in the world of digital commerce.
  • In July 2024, Meta introduced a new AI tool that can generate or retexture 3D objects within a minute. The tool combines two of Meta's existing models.
  • In July 2024, Seven2 entered into a partnership with the creators and management team of 3D rendering software Lumion to acquire majority transaction.
  • In July 2023, Chaos announced that it had acquired AXYZ design, a leading developer of 3D/4D animation software for adding realistic and crowds to architectural visualizations.

More Insights in Towards Packaging

  • The dietary supplement packaging market is accelerating, with forecasts predicting hundreds of millions in revenue growth between 2023 and 2034, powering sustainable infrastructure globally.
  • The zero waste packaging market size reached US$ 294.57 billion in 2024 and is projected to hit around US$ 740.06 billion by 2034, expanding at a CAGR of 9.65% during the forecast period from 2024 to 2034.
  • The global medical device packaging market size was valued at USD 29.70 billion in 2024 and anticipated to calculate USD 60.76 billion by 2034, expanding at a 7.42% CAGR between 2024 and 2034.
  • The frozen food packaging market size was calculated at USD 47.94 billion in 2024 and is projected to reach around USD 79.59 billion by 2034. The market is expanding at a CAGR of 5.2% between 2024 and 2034.
  • The PET containers market size reached US$ 83.24 billion in 2024 and is projected to hit around US$ 140.03 billion by 2034, expanding at a CAGR of 5.35% during the forecast period from 2024 to 2034.
  • The global chemicals packaging coding equipment market is estimated to reach USD 1.536 billion by 2034, up from USD 1.170 billion in 2023, at a compound annual growth rate (CAGR) of 2.5% from 2024 to 2034.
  • The global folding cartons market is estimated to reach USD 288.02 billion by 2033, up from USD 171.39 billion in 2023, at a compound annual growth rate (CAGR) of 5.46% from 2024 to 2033.
  • The global rigid packaging market size reached US$ 218.48 billion in 2023 and is projected to hit around US$ 365.92 billion by 2034, expanding at a CAGR of 4.8% during the forecast period from 2024 to 2034.
  • The global easy open packaging market size reached US$ 38.80 billion in 2023 and is projected to hit around US$ 99.61 billion by 2034, expanding at a CAGR of 8.95% during the forecast period from 2024 to 2034.
  • The corrugated fanfold market size reached US$ 6.33 billion in 2023 and is projected to hit around US$ 9.59 billion by 2034, expanding at a CAGR of 3.85% during the forecast period from 2024 to 2034.

Segments Covered in the Report

By Component

  • Software
  • On Premises
  • Cloud
  • Service

By Organization Size

  • Large Enterprises
  • SMEs

By Operating System

  • Windows
  • MacOS
  • Linux

By Application

  • Visualization and Simulation
  • Animation
  • Product, Design and Modelling
  • Others

By End-use

  • Architecture, Engineering & Construction
  • Automotive
  • Gaming
  • Healthcare
  • Media and Entertainment
  • Manufacturing
  • Others

By Region

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • Middle East and Africa (MEA)

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