2024 Vuelta a Espana Post-Event Analysis: Sponsorship, Broadcast Deals and Prize Money Insights


Dublin, Nov. 25, 2024 (GLOBE NEWSWIRE) -- The "Post Event Analysis - Vuelta a Espana 2024" report has been added to ResearchAndMarkets.com's offering.

An analysis of the recent Vuelta a Espana 2024, including a look at its sponsorship portfolio, broadcasters and prize money.

Key Highlights

  • 23 broadcast deals were struck for media rights to show the 2024 Vuelta a Espana across the world.
  • The Vuelta a Espana's media rights agreements in Spain is with RTVE and Eurosport. Eurosport has a 5-year deal which covers a substantial number of European nations. In the United Kingdom, ITV and Eurosport had the rights to showcase the multi-stage race. Across the United States, NBC is undertaking a six-year agreement to air the Vuelta a Espana until 2029.
  • 35 brands partnered with the 2024 Vuelta a Espana.
  • The average price of an annual sponsorship deal for the competition was approximately $0.26 million.
  • The tournament has four deals in place that the analyst estimates to be each worth $1 million or more annually, with Skoda, Tissot, NTT and Carrefour. In the weeks leading up to this year's race, the Colombian airline Avianca signed a sponsorship agreement with the Vuelta a Espana, a one-year deal worth $0.2 million. The brand is serving as the official airline of the event.
  • The 2024 Vuelta a Espana had a total prize pool of roughly $1.2 million.
  • Slovenian Primoz Roglic took home $164,670 for being crowned La Vuelta a Espana champion. Australian Ben O'Connor earned $63,655 for finishing in second place. The Dane Mattias Skjelmose received $12,069 for being the best young rider in this year's race.

Report Scope

  • This report provides an overview of the event including its sponsorship portfolio, broadcasters and prize money.
  • An analysis of the events sponsors is included and the estimated annual values of these deals. Information regarding the event's attendance is also included.
  • For those wanting an in-depth analysis of how the Vuelta a Espana 2024 performed, in the sense of both business and popularity.

Company Coverage:

  • RTVE
  • Eurosport
  • ITV
  • Skoda
  • Tissot
  • Avianca
  • Cafe Dromedario
  • BCD Travel

Key Topics Covered:

1. Event Introduction

  • Executive Summary

2. Media Landscape

  • Vuelta a Espana 2024 Broadcast Breakdown Across Europe
  • Vuelta a Espana 2024 Broadcast Breakdown Across the Rest of the World

3. Sponsorship

  • Vuelta a Espana 2024 Sponsorship Portfolio
  • Vuelta a Espana 2024 Sponsorship Portfolio Breakdown

4. Prize Money

  • Vuelta a Espana 2024 Prize Money Breakdown

For more information about this report visit https://www.researchandmarkets.com/r/1i0vdl

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