North America Protein Bar Market Forecast Report 2025-2033: Plant-Based and Clean-Label Trends Reshaping the $12.66 Billion Landscape


Dublin, March 11, 2025 (GLOBE NEWSWIRE) -- The "North America Protein Bar Market Size and Share Analysis - Growth Trends and Forecast Report 2025-2033" report has been added to ResearchAndMarkets.com's offering.

The North America Protein Bar market is expected to reach US$ 12.66 billion by 2033 from US$ 6.29 billion in 2024, with a CAGR of 8.10% from 2025 to 2033. The growing emphasis on muscle recovery and fitness, busy lives that require quick nutrition, the rise in plant-based diets, and expanding knowledge of the benefits of protein for weight control and general health are the main drivers of the North American protein bar market.



The protein bar market in North America has grown significantly in recent years due to a combination of busy lifestyles, fitness fanatics, and health-conscious customers. Protein bars are becoming a popular choice for people looking for balanced nutrition on the go because they are frequently promoted as easy meal replacements or quick snacks. They provide a useful way to satisfy daily protein needs, especially for athletes and people who exercise frequently. Protein bars that offer an effective, premium protein source are in greater demand as a result of growing fitness and wellness trends, as well as growing interest in weight control and muscle rehabilitation. Customers are also searching for clean-label products, which have few additives and ingredients that suit particular dietary requirements, such as vegan, gluten-free, and keto alternatives.

Protein bars are being produced with a focus on diversity, flavor, and practicality as the market keeps expanding. As more people look for alternatives to products derived from animals, innovations in protein sources, such as plant-based proteins like pea and hemp, are becoming more and more popular. The market for protein bars is growing as a result of growing consumer demand for nutrient-dense, high-fiber, and low-sugar bars. But the sector also has to contend with issues like fierce rivalry, growing production costs, and changing consumer tastes. Notwithstanding these obstacles, the market for protein bars in North America is anticipated to keep developing due to continuous advancements, rising health consciousness, and growing understanding of the value of protein in a balanced diet.

The significant rise in gym memberships - roughly 64.19 million Americans were registered as health club members in 2023 - is indicative of the increased emphasis on active lifestyles. Protein bars, which typically offer 150-200 calories per serving, 10-20 grams of protein, and vitamin B, have grown in popularity as practical dietary alternatives. In response to this demand, producers are creating goods that satisfy particular dietary requirements, such as clean-label, vegan, and gluten-free alternatives. A trend toward premium goods has also been observed in the industry, as buyers show a willingness to spend more for superior ingredients and improved nutritional profiles.

Protein bar sale is still developing as both conventional and contemporary distribution methods adjust to shifting consumer tastes. With 148,026 convenience stores in the US alone in 2022, the convenience store industry has grown to be a major distribution channel. Prominent companies such as Clif have maintained an all-commodity volume (ACV) of 80.7% in 2022, demonstrating their exceptional success in this channel. The industry's dedication to enhancing product accessibility is demonstrated by QuikTrip's strategic inclusion of Barebells protein bars to its more than 850 locations across 11 states, which is an example of the growth of retail networks.

Company Analysis: Overview, Key Persons, Recent Development, Revenue

  • Agropur Dairy Cooperative
  • Archer Daniels Midland Company
  • Arla Foods amba
  • Bunge Limited
  • CHS Inc.
  • Darling Ingredients Inc.
  • Farbest-Tallman Foods Corporation
  • Fonterra Co-operative Group Limited
  • Gelita AG
  • International Flavors & Fragrances Inc

Key Attributes:

Report AttributeDetails
No. of Pages200
Forecast Period2024 - 2033
Estimated Market Value (USD) in 2024$6.29 Billion
Forecasted Market Value (USD) by 2033$12.66 Billion
Compound Annual Growth Rate8.1%
Regions CoveredNorth America



Key Topics Covered:

1. Introduction

2. Research & Methodology

3. Executive Summary

4. Market Dynamics
4.1 Growth Drivers
4.2 Challenges

5. North America Protein Bar Market

6. Market Share Analysis
6.1 By Product Type
6.2 By Protein Source
6.3 By Protein Content
6.4 By Distribution Channel
6.5 By Country

7. Product Type
7.1 Energy Protein Bars
7.2 Women's Protein Bar
7.3 Meal Replacement Bars
7.4 Low Carbohydrate Protein Bars

8. Protein Source
8.1 Plant Protein
8.2 Animal Protein

9. Protein Content
9.1 Low Protein Content
9.2 Medium Protein Content
9.3 High Protein Content

10. Distribution Channel
10.1 Convenience Store
10.2 Online Retail Store
10.3 Supermarket/Hypermarket
10.4 Others

11. Country
11.1 Canada
11.2 Mexico
11.3 United States
11.4 Rest of North America

12. Porter's Five Forces Analysis
12.1 Bargaining Power of Buyers
12.2 Bargaining Power of Suppliers
12.3 Degree of Competition
12.4 Threat of New Entrants
12.5 Threat of Substitutes

13. SWOT Analysis
13.1 Strength
13.2 Weakness
13.3 Opportunity
13.4 Threats

14. Key Players Analysis
14.1 Agropur Dairy Cooperative
14.1.1 Overview
14.1.2 Key Person
14.1.3 Recent Developments
14.1.4 Revenue
14.2 Archer Daniels Midland Company
14.2.1 Overview
14.2.2 Key Person
14.2.3 Recent Developments
14.2.4 Revenue
14.3 Arla Foods amba
14.3.1 Overview
14.3.2 Key Person
14.3.3 Recent Developments
14.3.4 Revenue
14.4 Bunge Limited
14.4.1 Overview
14.4.2 Key Person
14.4.3 Recent Developments
14.4.4 Revenue
14.5 CHS Inc.
14.5.1 Overview
14.5.2 Key Person
14.5.3 Recent Developments
14.5.4 Revenue
14.6 Darling Ingredients Inc.
14.6.1 Overview
14.6.2 Key Person
14.6.3 Recent Developments
14.6.4 Revenue
14.7 Farbest-Tallman Foods Corporation
14.7.1 Overview
14.7.2 Key Person
14.7.3 Recent Developments
14.7.4 Revenue
14.8 Fonterra Co-operative Group Limited
14.8.1 Overview
14.8.2 Key Person
14.8.3 Recent Developments
14.8.4 Revenue
14.9 Gelita AG
14.9.1 Overview
14.9.2 Key Person
14.9.3 Recent Developments
14.9.4 Revenue
14.10 International Flavors & Fragrances, Inc.
14.10.1 Overview
14.10.2 Key Person
14.10.3 Recent Developments
14.10.4 Revenue


Companies Featured

  • Agropur Dairy Cooperative
  • Archer Daniels Midland Company
  • Arla Foods amba
  • Bunge Limited
  • CHS Inc.
  • Darling Ingredients Inc.
  • Farbest-Tallman Foods Corporation
  • Fonterra Co-operative Group Limited
  • Gelita AG
  • International Flavors & Fragrances Inc



For more information about this report visit https://www.researchandmarkets.com/r/h5v04s

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North American Protein Bar Market

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