CardCash Reports Strong November Growth Driven by Black Friday Demand Surge


Top-line volume increases nearly 19% YoY as customer acquisition rises and margins expand

SCHAUMBURG, IL, Dec. 11, 2025 (GLOBE NEWSWIRE) -- Giftify, Inc. (NASDAQ: GIFT) (the "Company"), the owner and operator of CardCash.com, Restaurant.com, and Takeout7.com, and a leader in the incentives and rewards industry, today announced notable year-over-year growth for CardCash.com for November 2025, fueled by strong Black Friday demand, increased customer activity, and improved margin performance.

CardCash reported an 18.8% year-over-year increase in Total Face Value of gift cards, rising to $16.47 million, with Total Paid Amount also growing 18.9% year-over-year. Customer activity accelerated meaningfully, with Total Customers increasing 9.4% compared to November 2024.

CardCash achieved improved profitability across key categories. Gross Profit increased 8.0% year-over-year, supported by a substantial rise in Gross Margin from 13.16% to 18.59%, a 41% improvement.

“CardCash delivered a strong performance in November, particularly during the Black Friday period,” said Ketan Thakker, Chief Executive Officer of Giftify, Inc. “Our customer base grew, margins strengthened, and we moved fresher inventory with greater efficiency. These results underscore the strength of our marketplace model and the value we deliver to consumers seeking everyday savings.”

November 2025 Performance Highlights

  • Total Affiliate Sales: up 49%, reflecting strong partner performance
  • Inventory efficiency: Max Card Age declined 45%, signaling improved inventory turnover
  • Operational enhancement: Shipping costs declined 7.4% year-over-year

With overall marketplace volume rising and consumers increasingly turning to discounted gift cards during peak season shopping, CardCash’s November performance reflects ongoing momentum ahead of the broader holiday cycle.

“As consumers continue to navigate inflationary pressures, CardCash remains committed to offering smart, immediate savings,” added Thakker “This year’s Black Friday results reaffirm our position as a trusted value destination and highlight the increasing mainstream adoption of discounted gift cards as a savings tool.”

For more information, visit www.cardcash.com or www.giftifyinc.com.

About Giftify, Inc.
Giftify, Inc. is a pioneer in the incentive and rewards industry with a focus on retail, dining & entertainment experiences, as the owner and operator of leading digital platforms, CardCash.com, Restaurant.com, and Takeout7.com. CardCash.com is a leading secondary gift card exchange platform, allowing consumers and retailers to realize value by buying and selling gift cards at various scales from over 1,100 retailers. Restaurant.com is the nation's largest restaurant-focused digital deals brand, connecting digital consumers, businesses and communities by offering thousands of dining, retail and entertainment deal options nationwide at over 184,000 restaurants and retailers. Takeout7 is a restaurant technology company offering comprehensive online ordering solutions and AI-powered digital marketing services.

For more information, visit: www.giftifyinc.comwww.cardcash.comwww.restaurant.com, and www.takeout7.com.

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Investors Contacts: IR@giftifyinc.com