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EDO Performance Report Determines GMC, Nissan and Polestar Most Effective TV Advertisers ahead of New York International Auto Show
04 avr. 2023 09h01 HE | EDO, Inc.
NEW YORK, April 04, 2023 (GLOBE NEWSWIRE) -- EDO, the TV outcomes company, today honored advertising from GMC, Nissan and Polestar at the second annual EDO TV Outcomes Awards presented at the New...
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Hallmark Media Signs EDO as Outcomes Measurement Partner, Reveals Strong Q4 Ad Performance
15 mars 2023 09h03 HE | EDO, Inc.
NEW YORK, March 15, 2023 (GLOBE NEWSWIRE) -- Hallmark Media and EDO, the TV outcomes company, today announced a measurement partnership focused on Hallmark Channel and Hallmark Movies &...
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Warner Bros’ The Flash, He Gets Us, Disney Win Super Bowl LVII With Strong Ad Performance
13 févr. 2023 09h31 HE | EDO, Inc.
NEW YORK, Feb. 13, 2023 (GLOBE NEWSWIRE) -- EDO, Inc., the TV outcomes company, has scored the effectiveness of every national Super Bowl LVII ad for the eighth consecutive year. EDO ranked ads...
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EDO Appoints Raman Sehgal as Head of Marketing
15 juin 2022 09h01 HE | EDO, Inc.
NEW YORK, June 15, 2022 (GLOBE NEWSWIRE) -- EDO, Inc., a data, measurement, and analytics software company with a customer base encompassing top brands in all major verticals, advertising agencies...
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EDO Appoints Former Moat and Oracle Advertising VP James Zaumeyer as SVP, Head of Revenue
25 avr. 2022 09h42 HE | EDO, Inc.
NEW YORK, April 25, 2022 (GLOBE NEWSWIRE) -- EDO, Inc., a data, measurement, and analytics software company with a customer base encompassing top brands in all major verticals, advertising agencies...
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Inaugural EDO Automotive TV Advertising Award Winners Announced at New York Auto Forum
12 avr. 2022 09h01 HE | EDO, Inc.
NEW YORK, April 12, 2022 (GLOBE NEWSWIRE) -- Advertising data, measurement, and analytics software company EDO, Inc. announced today the winners of its inaugural Automotive TV Advertising Awards,...
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EDO Secures $80M Investment From Shamrock Capital
06 avr. 2022 08h00 HE | EDO, Inc.
NEW YORK, April 06, 2022 (GLOBE NEWSWIRE) -- EDO, Inc. (“EDO”), a data, measurement, and analytics software company with a customer base encompassing top brands in all major verticals, advertising...
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EDO Partners with SoFi to Uplevel Media Planning, Creative Performance with Real Time Campaign Measurement
01 mars 2022 09h01 HE | EDO, Inc.
SAN FRANCISCO and NEW YORK, March 01, 2022 (GLOBE NEWSWIRE) -- EDO, Inc., a data, measurement, and analytics software company serving brands, agencies and all major TV network groups, today formally...
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Super Bowl LVI Sees Advertising Boom as Marketers Get Back in the Game
14 févr. 2022 09h22 HE | EDO, Inc.
NEW YORK, Feb. 14, 2022 (GLOBE NEWSWIRE) -- For the seventh year, advertising data, measurement, and analytics software company EDO, Inc. has scored all national Super Bowl ads to reveal which drove...
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Univision and Mediahub Announce Industry-First Initiative with EDO and datafuelX to Leverage Consumer Behavior Data as Performance Currency for Major TV Ad Buys
01 déc. 2021 09h02 HE | EDO, Inc.
MIAMI and NEW YORK, Dec. 01, 2021 (GLOBE NEWSWIRE) -- Univision Communications Inc., the leading Spanish-language media and content company in the U.S., and Mediahub, a leading global media agency...