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Heineken Experience receives Thea Award
18 nov. 2009 05h24 HE | Heineken International B.V.
Amsterdam, 18 November 2009 - The Heineken Experience, one of Amsterdam's most popular tourist attractions, has received the Thea Award for Outstanding Achievement in the field of Brand Experience by...
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Heineken and UEFA Champions League take football experiences to a new level
17 août 2009 06h59 HE | Heineken International B.V.
Amsterdam, 17 August 2009 - Heineken®, in its fifth year as a sponsor of the UEFA Champions League, announced today the launch of the new 2009/2010 season campaign titled, 'The Heineken Star...
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Heineken endorses United Nations CEO Water Mandate
23 mars 2009 05h03 HE | Heineken International B.V.
Amsterdam, 23 March 2009 - Heineken today announced that it has endorsed the United Nations CEO Water Mandate. This United Nations led initiative encourages companies to play a more active role in...
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Heineken partners with Rugby World Cup 2011 in New Zealand
17 mars 2009 12h23 HE | Heineken International B.V.
Amsterdam, 17 March 2009 - Heineken is proud to announce that it will be worldwide partner and the official beer of Rugby World Cup 2011 in New Zealand.   This will be the fourth time that...
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Heineken tours Africa with the UEFA Champions League Trophy
19 janv. 2009 04h00 HE | Heineken International B.V.
Amsterdam, 19 January 2009 - Heineken today announced it will give its African consumers their first ever chance to hold the UEFA Champions League Trophy aloft when it takes the famous cup on tour...
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Heineken launches international responsible drinking campaign
14 nov. 2008 07h29 HE | Heineken International B.V.
Amsterdam, 14 November 2008 - Heineken International announced today the launch of an internet-based responsible drinking campaign entitled 'Know The Signs'.   The campaign extends the...
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Heineken launches global campaign for Bond
29 oct. 2008 08h36 HE | Heineken International B.V.
Amsterdam, 29 October 2008 - Heineken International today announced its worldwide promotional campaign for the James Bond film, "Quantum of Solace", which today celebrates its worldwide premiere in...
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Heineken Experience in Amsterdam reopens 3 November 2008
28 oct. 2008 08h15 HE | Heineken International B.V.
Amsterdam, 28 October 2008 - The Heineken Experience, one of Amsterdam's most popular tourist attractions will reopen on 3 November 2008 after undergoing extensive remodelling and...
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His Majesty King Don Juan Carlos I of Spain opens new Heineken brewery in Seville
22 oct. 2008 14h32 HE | Heineken International B.V.
Amsterdam, 22 October 2008 - Heineken International announced today the official opening of its newest brewery in Seville, by His Majesty, King Don Juan Carlos I of Spain.   Located seven...
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Heineken and UEFA Champions League are 'Great Together'
19 sept. 2008 09h03 HE | Heineken International B.V.
Amsterdam, 19 September 2008 - Heineken International announced today that in its fourth year as a sponsor of the UEFA Champions League, it has launched a new advertising campaign: 'Great...