Heineken® brand value increased over 60% to $3,809 million since 2005
04 oct. 2011 09h34 HE
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Heineken International B.V.
Heineken® global brand strategy proven highly effective by Interbrand 2011 Best Global Brands report Amsterdam, 4 October 2011 - HEINEKEN today announced that according to Interbrand's 2011...
HEINEKEN launches new company visual identity
19 sept. 2011 02h00 HE
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Heineken International B.V.
Amsterdam, 19th September 2011 - HEINEKEN today announced the launch of a new global company visual identity that reflects the significant transformation of the HEINEKEN business over the past decade....
Heineken launches 2011/2012 UEFA Champions League campaign
13 sept. 2011 04h00 HE
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Heineken International B.V.
-A season full of spectacular masterpiece moments- Amsterdam, 13th September 2011 - Premium international beer brand Heineken® today announced the launch of its new campaign for the forthcoming...
Heineken launches innovative new global design project
16 août 2011 07h37 HE
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Heineken International B.V.
Emerging creative talent invited to co-create pioneering nightclub Amsterdam, 16 August 2011 - Heineken® has opened entry to an exciting global design project that invites emerging designers from...
Countdown begins as Heineken® unveils rugby legends for Rugby World Cup 2011
11 août 2011 10h41 HE
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Heineken International B.V.
Amsterdam, 11 August 2011 - With less than one month to go until the Tournament kicks off, premium international beer Heineken® today unveiled six high-profile former international stars,...
Heineken and Google seal global agreement
01 juil. 2011 02h05 HE
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Heineken International B.V.
Amsterdam, 1 July 2011- Heineken and Google has announced an innovative advertising partnership, which will begin with the launch of worldwide digital campaigns on YouTube and mobile phones for...
Heineken® Triumphs at the Cannes Lions Festival of Creativity with seven awards
27 juin 2011 06h43 HE
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Heineken International B.V.
Amsterdam 27 June 2011 - Heineken ® has scooped seven prestigious awards at the 2011 Cannes Lions International Festival of Creativity, with Gold, Silver and Bronze Lions for the first two films of...
Heineken International renews UEFA Champions League sponsorship
27 mai 2011 02h00 HE
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Heineken International B.V.
Amsterdam, 27 May 2011 - Heineken International has announced that it has extended its contract with UEFA to sponsor the UEFA Champions League for a further three years. Heineken's new agreement...
Heineken® invites the world to a Legendary Date
26 mai 2011 02h01 HE
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Heineken International B.V.
Amsterdam, 26 May 2011 - Premium international beer brand Heineken® today announced the launch of the eagerly-awaited second film from its global Open Your World campaign, called "The Date". 'The...
Men Give Up Supermodels for Champions League Final
23 mai 2011 04h23 HE
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Heineken International B.V.
Amsterdam, 23 May 2011 - An international survey, conducted by OnePoll for UEFA Champions League sponsor Heineken has shown that men around the world would be prepared to give up and miss out on a...