Samba TV Brings On Industry Veterans Josh Jacobs And Monte Lutz To Drive Growth And Innovation Amidst Gaining Market Share with AI Technology
12 déc. 2024 09h00 HE
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Samba TV
SAN FRANCISCO, Dec. 12, 2024 (GLOBE NEWSWIRE) -- Samba TV, the global leader in AI technology for media analytics, today announced two strategic additions to its leadership team. Josh Jacobs has...
Samba TV Announces Acquisition of Semasio, Strengthening its Position in Contextual Targeting
31 oct. 2024 08h30 HE
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Samba TV
SAN FRANCISCO, Oct. 31, 2024 (GLOBE NEWSWIRE) -- Samba TV, the leading provider of TV technology for audience data and omniscreen measurement, today announced its acquisition of Semasio, a global...
Samba TV Partners with IRIS.TV to Unlock Next-gen Contextual Advertising and Measurement
09 oct. 2024 08h00 HE
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Samba TV
NEW YORK, Oct. 09, 2024 (GLOBE NEWSWIRE) -- Samba TV, the leading provider of TV technology for audience data and omniscreen measurement, today announced its partnership with IRIS.TV, the leading...
Samba TV's Political Advertising Report Unveils Deep Swing State Divide Among Presidential Candidate Campaigns
12 sept. 2024 09h00 HE
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Samba TV
SAN FRANCISCO, Sept. 12, 2024 (GLOBE NEWSWIRE) -- Samba TV, the leading provider of TV technology for audience data and omniscreen measurement, today released its Election 2024: Guide to Political...
Samba TV’S State of Viewership Report Reveals Surging Streaming and Dynamic Advertising Opportunities, While Linear Continues Decline
08 août 2024 09h00 HE
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Samba TV
SAN FRANCISCO, Aug. 08, 2024 (GLOBE NEWSWIRE) -- Samba TV, a leading provider of omniscreen advertising and analytics, today released its latest State of Viewership Report for the first half of...
Samba TV Expands Partnership to Power the Meaningful Rating Point for Havas Media and US Clients Through Converged Audience Planning Tool
08 juil. 2024 09h00 HE
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Samba TV
NEW YORK and SAN FRANCISCO, July 08, 2024 (GLOBE NEWSWIRE) -- Samba TV, a leading TV data company, today announced an expansion of its partnership with Havas Media Network North America (HMN NA)....
Samba TV Studies Find That Snapchat Campaigns Provided 84% Lift in Driving Audiences to Watch TV Shows and Movies
01 juil. 2024 12h30 HE
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Samba TV
SAN FRANCISCO, July 01, 2024 (GLOBE NEWSWIRE) -- Snap and Samba TV, a leading provider of TV technology for audience data and omniscreen measurement, have announced new research results that show...
Samba TV Unveils Groundbreaking GenAI Technology at NewFronts that Provides Actionable Context for Video Advertising
01 mai 2024 14h30 HE
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Samba TV
SAN FRANCISCO, May 01, 2024 (GLOBE NEWSWIRE) -- Samba TV, the market leader in next-generation TV data and measurement, is debuting new capabilities at Newfronts today for Samba AI™, the company’s...
Samba TV Unveils Real-Time Ad Targeting for Political Advertisers to Respond Quickly to Shifting Voter Audiences
04 avr. 2024 09h47 HE
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Samba TV
SAN FRANCISCO, April 04, 2024 (GLOBE NEWSWIRE) -- Samba TV, the leading provider of TV technology for audience data and omniscreen measurement, today unveiled critical new technology to arm...
Samba TV Announces Integration with Meta for Lift Measurement
26 mars 2024 10h45 HE
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Samba TV
SAN FRANCISCO, March 26, 2024 (GLOBE NEWSWIRE) -- Samba TV, a leading provider of TV technology for audience data and omniscreen measurement, today announced its measurement tools have been...