Yesmail Study: Mobile Email Revenue Jumps 12 Percent to New Record
09 juin 2015 10h03 HE
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Yes Lifecycle Marketing
PORTLAND, Ore., June 9, 2015 (GLOBE NEWSWIRE) -- Mobile clicks now account for 45 percent of all email clicks, a quarterly increase of 10 percent, according to the Q1 2015 Email Marketing Compass...
Yes Lifecycle Marketing Hires Former Pfizer and Acxiom Executives to Strengthen Retail Vertical Strategy
02 juin 2015 09h34 HE
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Yes Lifecycle Marketing
CHICAGO, ILL., June 2, 2015 (GLOBE NEWSWIRE) -- Yes Lifecycle Marketing, an Infogroup company and multichannel marketing solutions provider, today announced the hiring of Mike Wagner SVP, Integrated...
Yes Lifecycle Marketing Delivers Unified Digital and Database Solutions to Silver Star Brands
13 mai 2015 09h40 HE
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Yes Lifecycle Marketing
CHICAGO, May 13, 2015 (GLOBE NEWSWIRE) -- Yes Lifecycle Marketing, an Infogroup company and multichannel marketing solutions provider, announced today Silver Star Brands, a leading multichannel...
New Study Gives Insight into the Marketer's Challenge of Consolidating Technology and Service Providers
18 févr. 2015 09h38 HE
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Yes Lifecycle Marketing
CHICAGO, Feb. 18, 2015 (GLOBE NEWSWIRE) -- In a study released today by multichannel marketing solutions provider, Yes Lifecycle Marketing, results show over half of marketers (52 percent) use six or...
Yes Lifecycle Marketing Vice President Named a Marketing Hall of Femme Honoree
09 févr. 2015 09h35 HE
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Yes Lifecycle Marketing
CHICAGO, Feb. 9, 2015 (GLOBE NEWSWIRE) -- Yes Lifecycle Marketing's Vice President of Marketing, Linda Vetter, has been named one of Direct Marketing News' 2015 Marketing Hall of Femme Honorees....
Survey: Two-Thirds of Marketers Fail to Coordinate Campaigns Across Channels
27 oct. 2014 09h29 HE
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Yes Lifecycle Marketing
CHICAGO, Oct. 27, 2014 (GLOBE NEWSWIRE) -- Two-thirds of marketing executives at large companies say their organizations are failing to coordinate campaigns across all channels, according to a study...
Yesmail Study: Only 1 Percent of Marketers Always Send Responsive Design Emails
15 mai 2014 10h34 HE
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Yes Lifecycle Marketing
PORTLAND, Ore., May 15, 2014 (GLOBE NEWSWIRE) -- Only 1 percent of marketers use responsive design in all emails they deploy, though this type of layout leads to more clicks on opened messages,...
Study: Retailers Shifting Biggest Share of Budgets to Mobile Marketing
03 avr. 2014 11h17 HE
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Yes Lifecycle Marketing
CHICAGO, April 3, 2014 (GLOBE NEWSWIRE) -- The number of retailers who expect mobile to be their top marketing priority will more than quadruple over the next five years, according to a study by Yes...