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Nearly Twenty Percent of Americans Did Not Recall LGBTQ+ Ads During Pride Month
11 oct. 2021 09h00 HE | DISQO
On National Coming Out Day, a new study is a Pride post-game for marketers70.55% of LGBTQ+ respondents said it was important that ads are made with the involvement of depicted communities –...
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DISQO Appoints David Karp as Vice President of Customer Success
15 sept. 2021 09h00 HE | DISQO
Karp will drive DISQO’s unrelenting focus on customer success and outcomes LOS ANGELES, Sept. 15, 2021 (GLOBE NEWSWIRE) -- Consumer insights platform DISQO today announced the appointment of David...
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DISQO Raises $85 Million to Expand Consumer Insights Platform That Drives Smarter Decisions
26 août 2021 17h25 HE | DISQO
LOS ANGELES, Aug. 26, 2021 (GLOBE NEWSWIRE) -- Consumer insights platform DISQO announced today that it closed an $85 million Series B growth round led by Sageview Capital, with participation from...
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New DISQO Research: Contaminated Data In Siloed Campaign Measurement Threatens Brand ROI
16 juin 2021 09h00 HE | DISQO
GLENDALE, Calif., June 16, 2021 (GLOBE NEWSWIRE) -- Audience insights platform DISQO today released new research revealing the critical risks marketers face in understanding advertising performance...
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DISQO Acquires Verto Analytics
15 juin 2021 09h00 HE | DISQO
DISQO expands product resources for its massive first-party audience insights platform GLENDALE, Calif., June 15, 2021 (GLOBE NEWSWIRE) -- Audience insights platform DISQO today announced that it...
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New DISQO Research: Current Digital Ad Optimization Methods May Depress Sales Due To Increasing Data Restrictions
19 mai 2021 10h21 HE | DISQO
GLENDALE, Calif., May 19, 2021 (GLOBE NEWSWIRE) -- Audience insights platform DISQO today launched its New Foundations of Ad Effectiveness series, holistically examining consumer journeys online to...
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New DISQO Research: Current Digital Ad Optimization Methods May Depress Sales Due To Increasing Data Restrictions
19 mai 2021 10h00 HE | DISQO
GLENDALE, Calif., May 19, 2021 (GLOBE NEWSWIRE) -- Audience insights platform DISQO today launched its New Foundations of Ad Effectiveness series, holistically examining consumer journeys online to...
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New Consumer Research on COVID-19 Vaccination Reveals Barriers in Reaching Herd Immunity
27 avr. 2021 10h46 HE | DISQO
LOS ANGELES, April 27, 2021 (GLOBE NEWSWIRE) -- New DISQO research asking COVID-19 unvaccinated U.S. adults about their intentions to get vaccinated raises concerns over the country’s ability to...
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DISQO Sponsors TMRE Connects Brand Insights Summit Series
20 avr. 2021 10h11 HE | Disqo
LOS ANGELES, April 20, 2021 (GLOBE NEWSWIRE) -- Audience insights platform DISQO today announced its sponsorship of the TMRE Connects Brand Insights Summit series. At the event which will be held...
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Decision Analyst Expands Sampling Capabilities with DISQO Integration
25 mars 2021 09h00 HE | Disqo
ARLINGTON, Texas and GLENDALE, Calif., March 25, 2021 (GLOBE NEWSWIRE) -- Decision Analyst, one of the nation’s largest privately owned marketing research firms, and DISQO, the people-first audience...