Doceree Launches Unprecedented Measurement Solution to Boost Data Transparency for Life Sciences Brands
29 sept. 2021 09h00 HE
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Doceree
PARSIPPANY, N.J., Sept. 29, 2021 (GLOBE NEWSWIRE) -- Doceree Inc., the first global network of HCP-only platforms for programmatic messaging, announced today the launch of Doceree Perform™, a...
New DISQO Research: Contaminated Data In Siloed Campaign Measurement Threatens Brand ROI
16 juin 2021 09h00 HE
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DISQO
GLENDALE, Calif., June 16, 2021 (GLOBE NEWSWIRE) -- Audience insights platform DISQO today released new research revealing the critical risks marketers face in understanding advertising performance...
Hearst Television Statement on Impressions-based Currency for Local Broadcast TV
08 juin 2021 09h48 HE
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Hearst
NEW YORK, June 08, 2021 (GLOBE NEWSWIRE) -- Eric Meyrowitz, Senior Vice President, Sales, Hearst Television, released the following statement regarding the adoption of impressions-based selling and...
Katz Television Group Supports Impressions-Based Currency for Local Broadcast TV
03 juin 2021 10h51 HE
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Katz Television Group
NEW YORK, June 03, 2021 (GLOBE NEWSWIRE) -- Katz Television Group, the nation’s leading television advertising sales organization representing more than 800 TV stations across a majority of the 210...
ABC Owned Television Stations Statement on Impressions-based Currency for Local Broadcast TV
01 juin 2021 09h46 HE
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TVB Local Media Marketing Solutions
NEW YORK, June 01, 2021 (GLOBE NEWSWIRE) -- Debra OConnell, President, Networks – Disney Media & Entertainment Distribution, The Walt Disney Company, released the following statement regarding...
TVB Statement on the Benefits of Live + 1 Ratings for Local Broadcast TV
23 mars 2021 14h17 HE
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TVB Local Media Marketing Solutions
NEW YORK, March 23, 2021 (GLOBE NEWSWIRE) -- Steve Lanzano, president and CEO, TVB, released the following statement regarding the use of Live + 1 Day currency: “Live + 1 Day is now the best...
Lapses in Measuring Learning’s Impact is Sabotaging America's Corporations.
22 oct. 2020 09h00 HE
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Brandon Hall Group
Boca Raton, FL, Oct. 22, 2020 (GLOBE NEWSWIRE) -- Companies are not very good at measuring learning that is not formal in nature, and rely far too heavily on basic metrics such as completion...
Broadcast’s Showing of Black Panther Delivered Over 8X the Household Audience of Cable
11 sept. 2020 14h13 HE
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TVB Local Media Marketing Solutions
TVB’s latest viewing analysis shows that local TV provided larger viewing audiences for the special airing of Black Panther compared to cable TV NEW YORK, Sept. 11, 2020 (GLOBE NEWSWIRE) -- TVB...
Rugged New GAGE-CHEK from HEIDENHAIN Now Available for Today’s Basic Metrology Applications
19 mai 2020 09h57 HE
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HEIDENHAIN CORPORATION
Schaumburg, IL, May 19, 2020 (GLOBE NEWSWIRE) -- With its rugged industrial design, HEIDENHAIN’s new shop-floor hardened GAGE-CHEK 2000 evaluation electronics box is now available. Offered as a...
L’Olympus Scientific Cloud™ 3.0 donne encore plus de valeur aux appareils d’inspection et d’analyse d’Olympus qui y sont connectés grâce à des outils puissants et à des fonctionnalités gratuites
25 mars 2020 14h41 HE
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Olympus
WALTHAM (Mass., États-Unis), 25 mars 2020 (GLOBE NEWSWIRE) -- La gestion des données peut parfois être complexe et chaotique, mais la version 3.0 de la plateforme Olympus Scientific Cloud (OSC)...