Chart 1: On average 54% of the global monthly bet amount is placed through live bets
Live Betting Drives Higher Player Spending and Garners More Betting Budget According to Comprehensive Analysis of 3.8 Million Players (Bettors): Optimove Insights
17 janv. 2025 10h00 HE | Optimove
NEW YORK, NY, Jan. 17, 2025 (GLOBE NEWSWIRE) -- Optimove Insights, the research arm of Optimove, the #1 CRM Marketing platform for iGaming and sports betting, has released a comprehensive analysis...
The collaboration empowers Optimove clients to harness the power of Viber for more personalized, engaging, and impactful customer interactions
Optimove Launches Viber as a Marketing Channel Through MMDSmart Partnership
06 janv. 2025 08h00 HE | Optimove
NEW YORK, Jan. 06, 2025 (GLOBE NEWSWIRE) -- MMDSmart, a leader in business messaging, CPaaS, and call center solutions, today announced a partnership with Optimove, the first Customer-Led Marketing...
Retailers using Optimove’s platform more than doubled their customer outreach
Retailers Using Optimove Achieve 300%+ Increases in Total Customers, Sales, and Order Growth on Black Friday/Cyber Monday
17 déc. 2024 11h37 HE | Optimove
NEW YORK, NY, Dec. 17, 2024 (GLOBE NEWSWIRE) -- Optimove, the first Customer-Led Marketing platform, today announced key results for retailers leveraging its platform during Black Friday and Cyber...
Nikolas Badminton is a leading Chief Futurist, consultant, and advisor to top executives and government leaders (photo: Nikolas Badminton)
Nik Badminton, Renowned Futurist Speaker and Award-Winning Author, to Deliver Keynote Address at Optimove's 2025 Connect Conference
19 nov. 2024 07h59 HE | Optimove
LONDON, Nov. 19, 2024 (GLOBE NEWSWIRE) -- Renowned futurist speaker and award-winning author Nikolas Badminton is set to deliver the keynote address at Optimove's 2025 Premier user Conference,...
Respondents were asked, “In thinking about marketing messages you are receiving now, which type are the most irritating?” 
Optimove Insights Report Finds US Consumers More Irritated by Brand Offers Than Political Messages, Urging Brands to Improve Personalization
07 nov. 2024 13h29 HE | Optimove
NEW YORK, NY, Nov. 07, 2024 (GLOBE NEWSWIRE) -- A recent Optimove Insights survey of 329 U.S. consumers reveals that brand marketing messages are more irritating than political ones, with 58% of...
Optimove Placed Furt
Optimove Placed Furthest on Completeness of Vision Axis in the 2024 Gartner® Magic Quadrant™ for Multichannel Marketing Hubs
29 oct. 2024 06h56 HE | Optimove
New York, Oct. 29, 2024 (GLOBE NEWSWIRE) -- Optimove, the first Customer-Led Marketing Platform, has been named a Visionary in the 2024 Gartner Magic Quadrant for Multichannel Marketing Hubs (MMH)....
Optimove Recognized
Optimove Recognized as “One to Watch” in Snowflake’s Modern Marketing Data Stack Report
22 oct. 2024 14h16 HE | Optimove
NEW YORK, Oct. 22, 2024 (GLOBE NEWSWIRE) -- Optimove today announced that it has been recognized as one to watch in the Modern Marketing Data Stack 2025: How Leading Marketers Are Thriving In a...
Noa Nitzan Geffen has joined Optimove as General Counsel
Noa Nitzan Geffen Joins CRM Leader, Optimove, as General Counsel
10 oct. 2024 09h31 HE | Optimove
NEW YORK, Oct. 10, 2024 (GLOBE NEWSWIRE) -- Optimove, the first Customer-Led Marketing Platform, today announced that Noa Nitzan Geffen has joined the company as General Counsel. Noa brings...
Optimove is the first Customer-Led Marketing Platform
Optimove Launches OptiPromo: The First Solution for B2C Marketers to Deliver Dynamic, CRM-Powered Promotions and Rewards Tailored to Each Customer
08 oct. 2024 13h04 HE | Optimove
LAS VEGAS, Oct. 08, 2024 (GLOBE NEWSWIRE) -- Optimove, the first Customer-Led Marketing Platform, announced the launch of OptiPromo, a groundbreaking solution designed for B2C marketers that...
Adi Dagan Joins Opti
Adi Dagan Joins Optimove as Senior Director of Partnerships
09 sept. 2024 14h09 HE | Optimove
NEW YORK, Sept. 09, 2024 (GLOBE NEWSWIRE) -- Optimove, the #1 CRM Marketing Solution for iGaming and Sports Betting, is pleased to announce the appointment of Adi Dagan as Senior Director of...