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17 juin 2016 08h38 HE | Source: Cutting Edge Information

62% of C-Level Executives Dominate the Approval of Pharmaceutical Launch Sequences

RESEARCH TRIANGLE PARK, NC--(Marketwired - June 17, 2016) - A new study published by Cutting Edge Information found that 50% of Top 10 and Top 50 firms turn to C-level executives when planning launch...
21 janv. 2016 08h38 HE | Source: Cutting Edge Information

Global Pharmaceutical Launches: Ideal Start for Market Access Activities Should Be at Least 18 Months Ahead of Launch

RESEARCH TRIANGLE PARK, NC--(Marketwired - January 21, 2016) - A new pharmaceutical industry study found that among surveyed companies, market access teams would prefer to start working on...