RICHMOND, Va., Dec. 18, 2000 (PRIMEZONE) -- financeware.com, a leading provider of online probability analysis tools for financial advisors and investors, announces the appointment of Keith E. Gregg as the company's Executive Vice President & Chief Market Officer.
Gregg will lead the firm's sales, marketing, communications, and branding initiatives. He will also be instrumental in helping financeware.com develop strategic alliances with key organizations in the financial services industry.
"I have known Keith for several years and have always admired his marketing vision, creative energy, work ethic, and passion for success," says David Loeper, president and CEO of financeware.com. "Keith's track record for producing results speaks for itself, and I am excited to have him on the financeware.com team. His broad based industry knowledge and expertise will bode well in moving the company to profitability."
Gregg brings over fifteen years of senior executive sales and marketing experience in the financial services industry to financeware.com. Most recently he was head of sales and marketing for GE Financial Assurance's Registered Advisors distribution channel. Prior to joining GE, Gregg was Executive Vice President and Chief Sales Officer of First Montauk Securities.
"I am excited to have the opportunity to lead the financeware.com's sales and marketing initiatives. financeware.com is in the midst of revolutionizing the way investors and advisor collaborate online to reach real-life goals. I want to be a part of this evolution," Gregg said.
Gregg, a known commodity in the financial services community, has been recognized as a successful and talented sales & marketing executive; still many people associate Gregg's name with philanthropy. In 1997, Gregg wrote "Do Well by Doing Good -- The Complete Guide to Charitable Remainder Trusts," a book that became instantly popular in the financial advisor community because it gave advisors a blueprint for successfully marketing these planned giving instruments to their clients. While promoting the book, Gregg made appearances on CNN, CNNfn, and CNBC to educate charitable donors and advisors on how to maximize the benefits of charitable giving.
Gregg attended the University of Maryland and Harvard/MIT's Executive program. During the Reagan administration Gregg served in the United States Marine Corps aboard Marine One, for which he received the Distinguished Presidential Service Award.
About financeware.com
Based in Richmond, Va., financeware.com is powering the future of financial advice through a unique suite of online analysis and client collaboration tools of financial advisors. Founded in 1999, the company is privately held.
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CONTACT: financeware.com, Richmond
Jay Shaylor
Director of Marketing/Communications
804/644-4711
jshaylor@financeware.com
Morrison/Carlisle, Inc.
Scott Tanner
703/299-8390
sctanner33@aol.com