MELVILLE, N.Y., Oct. 17, 2003 (PRIMEZONE) -- MarketShare Recovery, Inc. (OTCBB:MSRY) today announced that StudentBirthControl.com has engaged the Internet marketer to manage the email-based marketing and promotion campaign. America's senior citizens have been boarding buses for years, their destination, Canada, their search, affordable prescription drugs. Now those savings have been extended to America's college campuses in the form of birth control.
American women spend on average $30.00 per month for birth control from drugstores such as CVS (NYSE:CVS) -- savings can be had over the internet through companies like Drugstore.com (Nasdaq:DSCM), where if a woman buys a 3-month supply the total savings are around 8% off the retail price. Canada's answer is StudentBirthControl.com, which offers savings of 25-46% off the same prescriptions and the same brands college students buy at their local drugstore this coupled with the convenience of having "the pill" shipped directly to their home and billed to their credit card. StudentBirthControl.com, expects that internet-savvy college students will rush to the Web for both the savings and convenience the service provides.
"We are excited about working with StudentBirthControl.com in this revenue-sharing marketing program," said MarketShare Recovery president Raymond Barton. In an effort to promote change and act as a socially responsible company, StudentBirthControl.com has pledged to donate to the Planned Parenthood Federation of America, 5% of the Website's net profits to further the organizations efforts in achieving it's stated mission and objectives."
About MarketShare Recovery, Inc.
MarketShare Recovery, Inc. is an electronic direct marketing firm providing permission-based direct email solutions helping marketers reach their target consumers and drive sales. The company offers manufacturers, resellers and service providers a reliable, high-quality resource for business development. The firm provides strategic as well as tactical direct marketing solutions. MarketShare works directly with corporations or through their advertising, marketing or research firms. MarketShare combines a broad distribution network, sophisticated demographic and psychographic segmentation with superior customer service enabling clients to target customers for their products and services. MarketShare enjoys one of the largest, proprietary registered subscriber databases of opt-it email addresses. MarketShare is a member of the Direct Marketing Association. For additional information, visit www.MarketshareRecovery.com .
About StudentBirthConrol.com
StudentBirthConrol.com is the first company to offer a prescription drug Website dedicated entirely to marketing birth control products to America's university students. The Company was founded in part by a female university student who studied in the United States and subsequently enrolled in a Canadian university. Upon realizing the price differential and the savings that could be passed to her friends in the U.S. StudentBirthcontrol.com was born. The Company has pledged to donate a percentage of the company's profits to Planned Parenthood Federation of America, a non-profit organization and it's (FAC) Fair Access to Contraception Project.
Planned Parenthood Federation of America
Mission Statement, Planned Parenthood believes in the fundamental right of each individual, throughout the world, to manage his or her fertility, regardless of the individual's income, marital status, race, ethnicity, sexual orientation, age, national origin, or residence. We believe that respect and value for diversity in all aspects of our organization are essential to our well being. We believe that reproductive self-determination must be voluntary and preserve the individual's right to privacy. We further believe that such self-determination will contribute to an enhancement of the quality of life, strong family relationships, and population stability.
This press release may contain forward-looking statements covered within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements relate to, among other things statements regarding the Company's growth and expansion plans. Such statements are based on management's current expectations and are subject to a number of uncertainties and risks that could cause actual results to differ materially from those described in the forward-looking statements. Statements regarding financial matters in this press release other than historical facts are "forward-looking statements." The Company intends that such statements about the Company's future expectations, including future revenues and earnings, and all other forward-looking statements, be subject to the safe harbors created thereby. Since these statements involve risks and uncertainties and are subject to change at any time, the Company's actual results may differ materially from expected results.