RESTON, Va., Jan. 9, 2004 (PRIMEZONE) -- Global Explorations and MillenniumSMS (Pink Sheets: GXXL) provide marketing direct to cellular phones via text messaging to corporate data bases. Corporations can market, track, and finalize sales using SMS technology -- by delivering sales messages to digital cellular phones in real time -- allowing quick responses by interested existing clients.
Retail stores/websites and other major mass marketers, such as automobile manufacturers will now have the chance to move inventory quickly, fully utilizing the benefits of a just-in-time inventory system. The system allows retail establishments/websites to conduct sales at a radically reduced cost from their current print & media sales costs, delivering their message immediately to proven customers. Global's service allows retailers to specifically send messages broken down by area code and zip code. A computer generated coupon code is also sent with every message that can easily be entered into any sales terminal, allowing retailers to better track success than ever before.
Opt in Marketing for websites
Companies can now capture cell phone numbers, manage those numbers and deliver information directly to a consumers cell phone.
Costs
The cost to the retailer would be between 15 cents to 20 cents per message, per person, depending on volume. The current cost of advertising inserts in major newspapers around the country is between 17.5 cents to over 25 cents per advertisement, per person. With print media advertising/mass emailing, corporations blanket all consumers with their ads. With Millennium SMS only consumers who request sales information will receive it. With this targeted marketing, retailers will be using their marketing dollars more effectively.
Additional Benefits
Additional benefits to retailers include immediate store level sales at a reduced cost and the ability to dictate the specific time and date of when they would like consumers to come into the store.
No spamming at anytime and list confidentiality help to guarantee the success and legality of the system. The system protects users at all time, including the right to choose to be omitted from the service. Once done, consumers shall not receive any further information unless they re-activate the service. Lists of cell phone numbers are never sold.
Before a user receives information, a unique authorization code shall be sent to a users cell phone. Until this code is entered to activate the service, the registration is not complete. This simple procedure discourages people from entering a persons number who has not requested info.
This news release may include forward-looking statements within the meaning of Section 21E of the United States Securities Exchange Act as amended, and/or the U.S. Private Securities Litigation Reform Act of 1995. All statements involve various risks and uncertainties. There can be no assurance that such statements will prove to be accurate and actual results and future events could differ materially from those anticipated in such statements that involve various risks and uncertainties.