VANCOUVER, British Columbia, April 30, 2004 (PRIMEZONE) -- CYOP Systems International Inc. (OTCBB:CYOS), the leading provider of online video games and tournaments of skill, is pleased to announce that it has reached a partnership with Doubleworld srl, a Milan based marketing company specializing in online gaming.
Under the terms of the deal, Doubleworld will translate CYOP's licensed CrediPlay skill games software. The localization of the software will include appropriate gaming and e-commerce translation of the software into Italian, as well as the creation of a culturally specific white labeled website targeting the Italian market, including meta-tags, appropriate keywords and optimization.
Doubleworld will then promote the Italian version of SkillArcade.com, and put together partnerships with leading European based portals and webmasters.
CYOP's intention is to develop more business in Europe; a growing section of the Internet world that now has over 200 million online, representing only 28% of the total European population. Given that North America has 66% of its total population online, the Company believes that there exists an enormous possibility for expansion into Europe.
Patrick Smyth, President of CYOP, noted, "The localization of our products into the Italian marketplace is a result of our strategy to globalize our products for the growing markets. Localization is more than just simple translation, as it encompasses the entire feel of the site and is about position our products with a consistent message that has continuity, focus and meaning. And given the sophistication of the Italian demographic and understanding of online gaming in this region, we expect that CYOP's games will become household favorites."
About CYOP
CYOP is a developer and provider of online skill-games and services for the online entertainment and gaming industries. CrediPlay, CYOP's licensed application, is an online transaction platform that is based on charging a fee for each game of skill played over the Internet. CYOP's central games portal, www.skillarcade.com, features virtual sports games, puzzles, card games, action games, strategy, driving, racing and adventure games where people play popular skill games against other players and compete in tournaments to win real money prizes.
For more information please visit www.cyopsystems.com.
This press release may contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, Section 21E of the Exchange Act of 1934 and the provisions of the Private Securities Litigation Reform Act of 1995 and is subject to safe harbor created by these sections. Actual results may differ materially due to a number of risks, including, but not limited to, technological and operational challenges, needs for additional capital, changes in consumer preferences, legal risks associated with Internet gaming and risks of governmental legislation and regulation, risks associated with market acceptance and technological changes, risks associated with dependence on software providers, URL providers, risks relating to international operations, and risks associated with competition. This document is not intended to be and is not an advertisement for any securities of the company.