ORLANDO, Fla., Oct. 6, 2004 (PRIMEZONE) -- Raven Moon Entertainment, Inc. (OTCBB:RVNM) is pleased to announce that Sayles & Winnikoff Communications, Inc. has signed on to provide public relations services to support the new series "Gina D's Kids Club" and its parent company, Raven Moon Entertainment.
Principals and co-founders Carina Sayles and Alan Winnikoff share an expertise in developing and executing targeted campaigns to a cross-section of business, trade and consumer media, with a particular strength in the children's, tween, teen, young adult and family markets. The team's expertise also extends to high profile licensing and publishing companies as well as non-profits www.sayleswinnikoff.com.
Carina Sayles
Sayles & Winnikoff co-principal Carina Sayles has held in-house positions as manager of media relations for the CBS Television Network and as manager of advertising, publicity and promotion at Walt Disney's Buena Vista Television. She is a two-time recipient of the prestigious Maxwell Steinberg Award for her TV series campaigns. Her extensive experience in the children's market includes long relationships with Sesame Workshop as well as Scholastic Entertainment. In addition, she handled the young children's character "Miffy," for which she created a successful campaign that resulted in the brand's presence in major retailers, a daily show on Nickelodeon's Noggin Network and a traveling museum exhibit. While at Disney's Buena Vista TV, Sayles launched "The Disney Afternoon" franchise, which included a daily two-hour programming block, traveling live show and licensed products. She has also handled programming and websites for PBS/WNET, Columbia TriStar Television, the Kids WB! and ABC, among others.
Alan Winnikoff
Sayles & Winnikoff co-principal Alan Winnikoff shares in the strategic direction and overall management of the company. He was previously one of the founding executives of Sony Wonder, the family entertainment division of Sony Music. He has also held executive PR and marketing positions at the cable news channel MSNBC and at IDG Books, the publishers of the "For Dummies" series and Frommer's Travel Guides, among other brands. Other companies and properties with which he has been associated include Paramount Television, MTV Home Video, Disney Television and "Sesame Street."
"Now that the 'Gina D's Kids Club' programs will be on the air in 71% of the U.S. markets and seen by 1.1 billion viewers internationally this fall, it's important that we get as much general public media exposure to brand Gina D. I believe Carina Sayles and Alan Winnikoff can do that for us," said Joey DiFrancesco Raven Moon's CEO and Executive Producer.
"'Gina D's Kids Club' is the best new children's educational program since Sesame Street which satisfies stations FCC requirements," stated Dr. Janice K. Battenberg, Educational Child Psychologist.
For Syndication information call Len Koch at Role Entertainment (201) 568-4800.
Raven Moon will continue to update shareholders as they add new stations to their line up. Please visit www.ravenmoon.net for details.
"Gina D's Kids Club" DVD & Video products are only available through Club House Videos Inc. Visit www.clubhousevideos.com for details.
For Raven Moon Entertainment, Inc. investor information call Marc Jablon at (407) 877-5952
Safe Harbor Act Notice: This release may contain forward-looking statements that involve risks and uncertainties, including without limitation, acceptance of the company's products, increased levels of competition, product and technological changes, the company's dependence upon financing and third-party suppliers, and other risks detailed from time to time in the company's federal filings, annual report, offering memorandum, or prospectus. Specifications are subject to change without notice.