FORT LAUDERDALE, Fla., July 12, 2005 (PRIMEZONE) -- Natural Harmony Foods, Inc. (Pink Sheets:NHYF), a producer and marketer of unique, natural protein foods, announced today that its SoyLean(r) brand products will be featured at the 70th Annual Meeting of the Florida Dietetics Association to be held this week at the Sanibel Harbour Resort and Spa in Fort Myers, Florida.
Expected to attract nearly 1,000 dietetic professionals from throughout the State of Florida, the four-day event consists of an exhibition and educational symposium featuring more than 80 event sponsors. As part of its sponsorship, Natural Harmony Foods will maintain a physical presence at the event's exhibition hall and enable attending dieticians to sign up to receive a packet of coupons that they can give to their clients to coincide with the appearance of SoyLean(r) products in stores throughout Florida.
Natural Harmony Foods' SoyLean(r) brand products marry the taste and nutrition of natural, lean meat with heart-healthy soy protein. Targeting a broad range of consumers who enjoy the taste and texture of real meat but who want to eat healthier, the products are low in fat, saturated fat, calories and cholesterol with no trans fats. SoyLean(r) brand products are currently available direct-to-consumer via www.naturalharmonyfoods.com, and the company anticipates they will be authorized by several retail accounts during this quarter.
"As Natural Harmony Foods gears up for the retail launch of SoyLean(r), our management team has targeted a number of key industry events that we believe will help us develop long term sales relationships and build brand awareness," said Sam Dewar, CEO and founder of Natural Harmony Foods. "We believe we have the most unique new offering in the marketplace, and we are looking forward to this conference to generate additional buzz for our products within the health and nutrition community -- particularly in Florida, which we anticipate will be an important market during our launch."
About Natural Harmony Foods
Natural Harmony Foods, Inc. (Pink Sheets:NHYF) is an innovative food company dedicated to producing healthy, flavorful, convenient foods that fit the lifestyles of individuals looking to make better, health conscious diet choices without sacrificing taste. For more information about Natural Harmony Foods, SoyLean(r) products, and helpful Internet links, please visit www.naturalharmonyfoods.com. NHYF Shareholders are encouraged to register on the "Investor Relations" page to receive ongoing Natural Harmony Foods news updates, and/or search "NHYF" on www.pinksheets.com for current financial information on the company.
About the Florida Dietetic Association
The Florida Dietetic Association is the advocate of the dietetic profession serving the citizens of Florida through the promotion of optimal nutrition, health and well-being. The organization was founded in 1935 in Jacksonville, Florida and is currently comprised of approximately 4000 members and fifteen district associations. Please visit www.eatrightflorida.org for more information.
Legal Notice Regarding Forward-Looking Statements: "Forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995 may be included in this news release. These statements relate to future events or our future financial performance. These statements are only predictions and may differ materially from actual future results or events. Natural Harmony Foods disclaims any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise. There are important risk factors that could cause actual results to differ from those contained in forward-looking statements, including, but not limited to risks associated with changes in general economic and business conditions, actions of our competitors, the extent to which we are able to develop new products/services and markets for these, the time and expense involved in such development activities, the level of demand and market acceptance for our products/services, and changes in our business strategies.