SCOTTSDALE, Ariz., Aug. 16, 2005 (PRIMEZONE) -- Desert Health Products, Inc. (OTCBB:DHPI) announces that it has retained ZA Consulting Inc., based in New York, to provide the Company with investor relations and financial communications services. ZA Consulting is a full service investor relations and strategic consulting firm specializing in providing emerging microcap companies with timely and actionable guidance within the financial marketplace. ZA Consulting will work closely with Desert Health management to develop an effective investor relations program encompassing financial news and media strategies to increase awareness of Desert Health within the investment community.
Johnny Shannon, Chairman and CEO of Desert Health, commented, "With the outlook for our business operations being so positive, this is an opportune time to increase our visibility within the financial community. Our unique product offerings combined with our rapidly expanding market has positioned us to become one of the leading distributors of nutritional and dietary supplements, a $150 billion market worldwide. Desert Health recognizes the importance of clear communication between management and the investment community which is why we have chosen ZA Consulting as our agency of record. ZA has the extensive financial PR knowledge, defined approach, and established relationships in this industry to implement successful investor relations policies and procedures, and provide Desert Heart with strategic guidance."
About Desert Health Products
DHPI is an international distributor of nutrition and dietary supplements. DHPI has implemented a global commercialization strategy for its diversified line of nutritional products and strives to give the customer the best quality vitamins and minerals at the most competitive prices. Desert Health offers over 200 formulas of natural products to the $150 billion worldwide market for dietary and nutritional supplements.
Forward-Looking Statements
Safe Harbor Statement: This release contains statements that are 'forward-looking statements' within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on current estimates and projections about Desert Health Products, Inc.'s business, which are derived in part on assumptions of its management, and are not guarantees of Desert Health Products, Inc.'s future performance, as such performance is difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such forward-looking statements due to numerous factors. Such factors include, but are not limited to, those described in Desert Health Products, Inc.'s Annual Report on Form 10-KSB for the year ended December 31, 2004, and its Quarterly Report on Form 10-QSB for the three-month period ended March 31, 2005, which are filed with the U.S. Securities and Exchange Commission. Readers of this release are referred to those filings. Desert Health Products, Inc. does not intend to update any of these forward-looking statements after the date of this release.