TORONTO, Feb. 22, 2006 (PRIMEZONE) -- ActiveCore Technologies, Inc. (OTCBB:ATVE), a Company that operates a group of subsidiaries and divisions in the U.S., U.K. and Canada, is pleased to announce that it has signed an exclusive agreement with Parrot Media Network to offer a specialized version of VideoCAST(tm) to Parrot's client base of television, film and various other media organizations. Parrot will market the product under the name ParrotVideoMail(tm).
Based in Burbank, California, Parrot Communications has for the past twenty-five years been a leader in the TV broadcasting and film marketplace by providing digital archiving and dissemination of information. Parrot remains on the forefront of electronic database, communication, fulfillment and entertainment services.
Parrot maintains a constantly-updated proprietary database containing tens of thousands of TV, film, radio, and print media executives across the U.S. and will be making ParrotVideoMail available to each of them for movie premieres, TV program launches, special promotions, e-video newsletters, Video News Releases, as well as cross-promotions with network television sponsors.
VideoCAST's breakthrough technology merges the simplicity and convenience of regular email with the power of video, without the recipient having to download any attachments, install any special software, or even click their mouse.
This new, zero click technology moves beyond text and HTML email by utilizing an innovative method of embedding video into email. Developed by ActiveCore's in-house development team, the video is sent as a high quality, high compression, yet non-streaming email. All the recipient has to do is position their cursor on the video screen and the video will start playing instantly.
Robert Mertz, Parrot founder and President said "ParrotVideoMail is very exciting for the TV and film industry because it is a de facto new media that will get better response rates than traditional television ads. Since the advent of digital video recorders like TiVo, less and less people are watching commercials. Imagine embedding a 30, 60 or 90 second video clip showing outtakes from the last episode or previews of the next episode of America's top TV programs and sending it, embedded in an email, to a group of subscribers during Nielsen sweep ratings periods. Better yet, imagine the impact of sending ParrotVideoMail to 5 or 10 million recipients who opt-in to receive theatrical trailers in advance of a film's opening weekend. We've been at the forefront of digital technology in this marketplace for 25 years, and will be blazing a path into Hollywood with this incredible new technology."
Peter Hamilton, CEO of ActiveCore Technologies added, "Since the release of VideoCAST, we have been contacted by several organizations with great relationships in strong niche market sectors that are interested in partnering with us. Parrot will be marketing this product to companies such as NBC, CBS, ABC, and FOX as well as all TV and film distributors, TV and radio stations, cable TV networks and print media across the United States. Parrot will also be offering its branded ParrotVideoMail version of VideoCAST to major movie studios like Warner Brothers, Sony, MGM, Paramount, and Columbia. These organizations are a great fit for this dynamic product because they have 30 second TV spots and movie trailers already produced for sending."
Mr. Hamilton added, "The Parrot deal will be the first of several we expect to sign this year that will allow us to provide services to a much broader client-base. This, along with our growing in-house customer base will make VideoCAST a flagship product for our Corporate Disclosure and Messaging division."
About Parrot Media Network (www.ParrotMedia.com)
Burbank, California based Parrot Media Network is a wholly owned subsidiary of Parrot Communications International, Inc. which began business on February 8, 1981 as a TV production company. Quickly branching out into TV program syndication, Parrot immediately understood the need for a computerized up-to-date TV station contact list, and set about assembling and databasing this information. Upon completion, Parrot published the first "TV Dreambook" containing every TV station with their addresses, phone numbers and key personnel in March, 1983 and has published this directory quarterly ever since under the name "Parrot's TV Station Directory." Parrot took advantage of the new personal computer technology to expand into mailing and promotional fulfillment as well as database management services. In 1984, Parrot established itself as the leading edge provider of electronic messaging services (broadcast telex/twx and subsequently fax services). Parrot subsequently added radio, cable, newspapers, advertising agencies, and international television to its list of database directories catering to the media industry. Over the years, Parrot's customer base grew to include every major television studio, producer, and syndicator in the U.S.
About ActiveCore Technologies, Inc. (www.ActiveCore.com)
ActiveCore Technologies, Inc., operates a group of subsidiaries and divisions in the U.S., U.K. and Canada that offer a Smart Enterprise Suite of products and services. We integrate, enable, and extend functions performed by current and legacy IT systems. Our products encompass web portals, enterprise middleware, mobile data access, data management and system migration applications. The Systems Integration & Modernization Division of ActiveCore operates under the trade names of CRATOS and MDI Solutions. The Corporate Disclosure and Messaging Division of ActiveCore operates under the trade names C Comm Network Corporation, DisclosurePlus and ActiveCast. ActiveCore services clients in health care, financial services, government and manufacturing worldwide.
Statements contained in this news release regarding ActiveCore Technologies, Inc., formerly IVP Technology, and planned events are forward-looking statements, subject to uncertainties and risks, many of which are beyond ActiveCore's control, including, but not limited to, reliance on key markets, suppliers, and products, currency fluctuations, dependence on key personnel and trade restrictions, each of which may be impacted, among other things, by economic, competitive or regulatory conditions. These and other applicable risks are summarized under the caption "Risk Factors" in ActiveCore's Registration Statement on Form SB-2 filed with the Securities and Exchange Commission on January 4, 2005. Forward-looking statements by their nature involve substantial risks and uncertainties. As a result, actual results may differ materially depending on many factors, including those described above.