MONTEBELLO, Calif., June 26, 2006 (PRIMEZONE) -- Katzkin held its Western Regional Sales Conference June 21 & 22, with 50 restylers in attendance. Over the 2-day period, guests were treated to an extensive tour of the Katzkin facility and introduced to all of the Katzkin Sales staff and Team Members. Those in attendance were educated on Katzkin's systems, marketing materials, the complete line of Katzkin products, and they were introduced to new packages. There were sales tips, advice on how to address dealers' objections and concerns, and instructions on installation as well as information on Occupant Classification Systems (OCS).
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Restylers were also given insight into optimizing Katzkin's exclusive relationship with MOPAR. Katzkin, the only authorized aftermarket supplier for MOPAR, provides leather to Daimler Chrysler dealerships throughout the nation. This set the stage for special guest, Chip Foose, to take the podium and get the crowd revved up about Katzkin's newest packages, the Foose Edition Charger and Magnum, with components designed by Chip himself and including a special Foose-Designed interior.
"On my show, Overhaulin', I deal with all kinds of manufacturers: fuel injection companies, wheel and tire companies, engine component companies, you name it," said Foose. "None of them can do what Katzkin can do for me. I provide their team with a sketch and two days later they send me a complete leather interior that looks exactly like my drawing. One week after that, they're ramped up and ready to produce 100 kits a day! I can't tell you how excited I am to work with Katzkin."
Founded in 1983 by Mitchell Katz, Katzkin Leather, Inc., of Montebello, California is the world's leading manufacturer of automotive leather interiors for the aftermarket. For more information, visit Katzkin online at www.katzkin.com or call Miles Hubbard, Katzkin's Director of Marketing, at 800.842.0590.
The photo accompanying this release is also available via AP PhotoExpress.
