PITTSBURGH, Sept. 7, 2006 (PRIMEZONE) -- Unique Pizza and Subs Corporation (Pink Sheets:UPZS) a Delaware Corporation, proudly announces the opening of its first Massachusetts store which is located at 49 Mount Auburn Street, Harvard Square. This franchised location will be a fully operating high volume store and will serve as the training facility for all of the New England states. Director of conversions (New England Division), Will Newell stated: "It is exciting to have opened our first of the thirty-plus stores we are planning by the end of 2007. We will use this high profile location as the catalyst for our expansion of Unique Pizza and Subs throughout the New England area. Having graduated from Harvard myself, I was drawn to Unique not just for its superior products but for their leading edge technology." Unique Pizza and Subs has a professionally staffed Customer Response Center to receive all incoming orders, avant-garde inventory management software (powered by Revention) and a fully automated customer loyalty program.
James Vowler, President/CEO of Unique Pizza and Subs, stated: "Will Newell and Joe Pitterino did a fantastic job getting Unique Pizza and Subs of Harvard Square open, it is truly the ideal location for us to launch our expansion across New England. I went to high school at Acton-Boxboro and college at North Eastern University, so I am extremely familiar with the Boston market and look forward to opening many stores throughout this region. At Unique Pizza and Subs, we are incessantly committed to achieve our corporate goals so that we can continue to build a strong stock value for our loyal shareholders, opening our first location in Massachusetts is another indication of this."
This is the first of several new locations to be opened before the end of the year for Unique Pizza and Subs. The next location expected to open is located in Norfolk, Virginia and is scheduled to be open by September 21st, with additional locations in Austin, Texas; Milwaukee, Wisconsin; Boston, Massachusetts; and Western Pennsylvania soon to follow. This growing franchise has had a very active year with the acquisition of a new corporate headquarters building in Greensburg, Pa., development of a Customer Response Center and the hiring of several senior executives. In addition to the locations aforementioned, Unique Pizza and Subs is preparing to open franchises in Atlanta, Georgia; Charlotte, North Carolina; Detroit, Michigan; Las Vegas, Nevada; and Ontario, California, this fall. Unique Pizza and Subs is also in negotiations for: Houston, Texas; San Diego, California; Sacramento, California; and Baton Rouge, Louisiana.
About Unique Pizza and Subs Corporation, a Delaware Corporation
Since the beginning of its development stages back in 1991, Unique Pizza and Subs clearly has separated themselves from the other major pizza franchises. They needed to have more than just the best product in the industry; they needed a way to grow rapidly in any market. They noticed all the major pizza franchises were predominately located in only highly populated markets, leaving a tremendously large pizza-eating population only serviced by independent pizza shops. Two of the main reasons the major pizza franchises do not locate in smaller markets is because of their inferior quality of their product compared to the local independents and their corporate ownership is not usually welcomed. To succeed in a smaller market, a pizza shop needs to have these key elements: a high-quality and consistently-made product (all of their recipes were designed to have the quality of a "mom and pop" pizza shop with the consistency of a major franchise); good, professional and friendly customer service (UPZS is the only publicly traded pizza franchise that will have all of its locations orders routed to their professionally staffed Customer Response Center); and an owner that lives, works and pays taxes in that small market (all of the conversions of independent pizza shops into Unique Pizza and Subs will retain the same local ownership).
The Unique Pizza and Subs logo is available at http://www.primezone.com/newsroom/prs/?pkgid=2466
This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 27E of the Securities Act of 1934. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approval for anticipated actions.