LOGAN, Utah, Nov. 10, 2006 (PRIMEZONE) -- After a period of careful planning, Chef Selections (Pink Sheets:CFSC) announces that it is preparing to launch an aggressive sales campaign commencing in November.
In addition to its distinctive line of propriety gourmet delights, Chef Selections will sell delicious items from small manufacturers looking to establish distribution channels for their high quality, small batch items. The company searches the back roads of America seeking out the heart of these creative food producers to present unique, superb food finds.
This country's single largest retail market is the food industry and Americans are becoming increasingly more food conscious. Our tastes buds have become more curious and we are exhibiting an ever growing interest in regional food cuisine.
One has only to look at the overwhelming success and response to the Food Channel to understand the enormous potential for this market. Capitalizing on this rising trend, the company has prepared a novel, fresh approach to sales and marketing. Chef Selections has created a direct selling methodology to bring together good food and good friends for financial success.
About Chef Selections:
Chef Selections markets world class gourmet foods through a network of highly motivated independent salespeople. The company is implementing an innovative market strategy that embodies the best of direct selling combined with the explosive power of network marketing and the appeal of gourmet home cooking.
Please visit our web site at www.chefselections.com.
This summary contains forward-looking statements within the meaning of the "safe harbor" provision of the Private Securities Litigation Reform Act of 1995. These statements address future events and conditions concerning the company's business plans. Such statements are based on management's current expectation and are subject to a number of factors and uncertainties, such as future economic conditions, changes in consumer demand, legislative regulatory and competitive developments, and other circumstances affecting anticipated revenues and costs, which may cause actual results to differ materially. The company expressly disclaims any future obligation or undertaking to update or revise any forward-looking statements contained herein. Investors and potential investors should independently investigate and fully understand all risks before making investment decisions.