The Walking Company to Open Second Store in New Hampshire

NASHUA, NH -- (MARKET WIRE) -- March 28, 2007 -- The Walking Company, the leading retailer of comfort footwear in the U.S., today announced its first store in Nashua will open on Friday, April 6.

The new location will feature the latest styles and designs from more than 40 premium comfort footwear brands such as ECCO, Mephisto and Dansko. The Walking Company also offers a wide selection of comfort footwear from hard-to-find quality brands from around the world such as Pikolinos and Beautifeel. The store will offer a comprehensive selection for every walk of life, including dress shoes, sandals, clogs, boots and active.

"This is our second store in New Hampshire, and we will be selecting the brands and styles that meet the needs and lifestyles of the people of Nashua and the surrounding area," said Lee Cox, Senior Vice President of Retail at The Walking Company. "Nashua is at the center of a diverse and dynamic region of more than 175,000 people, offering an excellent quality of life and a close proximity to Boston."

Nashua has been named Money magazine's "Best Place to Live in America," and is the only city in the country ever to win twice.

The new Walking Company store will be located at The Pheasant Lane Mall, a two level super-regional mall located in tax-free New Hampshire. The 1,000,000 square foot mall opened in 1986 and attracts more than 10 million customers annually. The mall is anchored by Sears, JCPenney, Target, Filenes and Macy's and boasts over 130 specialty stores and a 13-unit Food Court. The mall, which is the second largest shopping center in New Hampshire, is located at 310 Daniel Webster Highway, Nashua, NH 03060. Mall hours are Monday-Saturday, 10:00 a.m. - 9:30 p.m. and Sunday, 11:00 a.m. - 6:00 p.m.

All of the footwear sold by The Walking Company comes with the company's promise of authentic comfort, which guarantees every product sold is manufactured to provide a maximum level of comfort to the wearer all day long. All products are made with the highest quality materials and unsurpassed craftsmanship.

In addition to a wide selection of comfort footwear, The Walking Company offers a variety of comfort-related accessories. The new store will also feature the Lynco orthotic system and digital foot scanning technology. Customers who come into the store can have their feet scanned to identify their foot type and pressure points, and determine the appropriate Lynco orthotic for their feet. Orthotics, once used as a remedy for foot conditions, are now widely used by people wanting increased comfort and improved footwear performance.

The Walking Company, Inc. is a leading independent specialty retailer of high quality comfort shoes and accessories and is dedicated to bringing customers the best brands from around the world, featuring premium brands such as ECCO, Mephisto, Dansko, UGG and Merrell among many others. The Walking Company, a wholly owned subsidiary of Big Dog Holdings (NASDAQ: BDOG), sells its products through approximately 150 stores in premium malls across the country as well as The Walking Company catalog and Web site. More information is available at www.thewalkingcompany.com.

Contact Information: Contact: Steve Honig The Honig Company, Inc. 818-986-4300 Email Contact