Contact Information: Contact: Eileen Koch Eileen Koch & Company 310.441.1000 www.eileenkoch.com www.hotfromkoch.com
A Match Made in Creative Heaven: Neil Gaiman and Black Phoenix Alchemy Lab
| Source: Eileen Koch & Company
LOS ANGELES, CA -- (MARKET WIRE) -- April 25, 2007 -- Ask any fan of award-winning author Neil
Gaiman's novels, poetry, children's stories, or other creative endeavors,
and one theme runs constant -- his ability to create evocative, original,
and thoroughly compelling and fantastical characters.
Likewise, ask any of the thousands of devotees of the Black Phoenix Alchemy
Lab's (BPAL) perfumes, and they too will testify to the uncanny way in
which perfumer Beth Schiffrin has a gift for creating scents that are
equally as unique, memorable, and individualistic as Gaiman's literary
characters, creating an unmistakable portrait of a character through scent
much like Gaiman does through the written word.
In a match made in creative paradise, the Black Phoenix Alchemy Lab is
proud to announce the creation of a collection of fragrances based on some
of Gaiman's best-loved characters.
BPAL's first fragrant tribute to the works of Gaiman, called "The
Carousel," is a series of seven fragrances based upon favorite characters
from two of his most popular novels -- "Anansi Boys" and "American Gods."
These exclusive perfumes are now available to the public through the BPAL
website (www.blackphoenixalchemylab.com).
All proceeds from the sale of the Carousel collection will benefit the
Comic Book Legal Defense Fund, an organization dedicated to preserving and
defending first amendment rights in the comics community. Gaiman is on the
board of directors of this organization. To date, BPAL has raised nearly
$8,000 for the fund through sales of the Carousel series.
This inspired collaboration does not stop there, as BPAL is currently
working on a series of scents inspired by the characters of "Good Omens,"
co-authored by Gaiman and Terry Pratchett. Details of the release dates
will be available soon on BPAL's website.
The collaboration between artistic visionaries is always an exciting and
thought-provoking endeavor. Rarely, if ever, though, have modern literary
characters been so lovingly and accurately interpreted by a skilled
perfumer. BPAL's interpretations of Gaiman's colorful and thoroughly unique
characters are, like the characters themselves, creative masterpieces and
not to be missed.
For more information on Black Phoenix Alchemy Lab, please contact Eileen
Koch @ Eileen Koch & Company, 310.441.1000. Check out www.eileenkoch.com as
well as www.hotfromkoch.com.