Contact Information: Ryan Gerding INK inc. PR (816) 753-6222 rgerding@inkincpr.com Lee Jarman ClearPlay Inc. (801) 463-4899 Cell: (801) 455-3873 lee@clearplay.com
ClearPlay Filtering DVD Player Launches
Filters Offensive Content From Regular DVDs
| Source: ClearPlay
SALT LAKE CITY, UT -- (MARKET WIRE) -- May 10, 2007 -- ClearPlay Inc. has announced the release
of a new DVD player that lets families watch regular DVDs without the sex,
violence, profanity and other adult content. The ClearPlay
CP-007 player uses patented filtering technology to smoothly and precisely
skip and mute over unwanted content. The product will be available at
Target stores nationwide, as well as on ClearPlay's website
(www.clearplay.com).
"Consumers have responded very enthusiastically to the ClearPlay product.
It makes movies a better experience for many families that are concerned
about offensive content in their homes," said ClearPlay CEO Bill Aho.
ClearPlay's patented technology uses Filters that are created specifically
for each movie, allowing for frame-specific skips and mutes. The filtering
is barely noticeable, and the resulting playback is smooth and effective.
ClearPlay offers Filters for over 2200 top movies, and adds more every week
when new DVDs are released. ClearPlay has received favorable reviews from
parents and family organizations, and has received seals of approval from
The Parents Television Council and The Dove Foundation.
About ClearPlay
ClearPlay is the leader of the rapidly emerging market of advanced parental
controls for consumer electronics. Founded in 2000, the company's
technology has appeared both under the ClearPlay brand and licensed to
other CE manufacturers. ClearPlay's DVD movie filtering can be adapted for
PVR, cable, satellite and Video on Demand. The company has developed
multiple innovative products in parental controls and holds patents in
movie filtering technology in the U.S. and internationally.