Cision Expands into Asia by Establishing Office in Hong Kong

Cision Expands into Asia by Establishing Office in Hong Kong

Cision establishes an office in Hong Kong to enhance its offering to large,
international clients and to cultivate the Asian market for reputation
management and media intelligence services.

Jennifer Kok has been appointed International Business Director and will start
up the new Asian office. She will be responsible for developing the market for
Cision's integrated services and software solutions for reputation management
and media intelligence across the Asian region. Jennifer has previously held the
position as Regional Director for Sales and Business Development with Xinhua-PR
Newswire and has thorough knowledge of the Asian market and the communications
industry. 

“The international client segment shows strong growth. Presence in Asia will
enable us to serve this strategically important segment even better. Asia is a
strong market where many global corporations and organizations are located and
demand for our global solutions is strong. The establishment of a sales office
in Asia will help us expand in this high potential market. Jennifer has a strong
track record of developing businesses in the Asian region and I am very happy to
have her on the Cision team”, says Niklas Flyborg, President and CEO of Cision.

“The Asian PR industry is becoming increasingly sophisticated as businesses are
growing regionally and globally. Clients demand services that help them
understand and influence their media image, measure the impact of communications
and manage reputations. Cision meets these needs through strong integrated
services, international reach as well as the expertise and methodology to truly
create measurable impact for global clients. I look forward to establishing
Cision as a strategic partner to communications professionals in Asia”, says
Jennifer Kok, International Business Director.


Cision AB (formerly Observer AB)
SE-114 88 Stockholm, Sweden
Telephone: +46 (0)8 - 507 410 00
www.cision.com

For further information, please contact:
Niklas Flyborg, President and CEO, telephone: +46 (0)8 - 507 410 10 
e-mail: niklas.flyborg@cision.com

Jennifer Kok, International Business Director, telephone: +852 957 723 91
e-mail: jennifer.kok@cision.com 

About Cision:
Cision improves clients' performance through integrated services and software
solutions for reputation and campaign management, media monitoring and research
of media contacts. 

Cision AB is quoted on the Nordic Exchange and has approx. 20 000 shareholders.
The company has around 2,700 employees and a turnover of SEK 1.9 billion in
2006. Cision operates in the US, UK, Sweden, Canada, Germany, Norway, Finland,
Denmark, Portugal, Lithuania, the Netherlands and Hong Kong and has partners in
another 125 countries.

www.cision.com